Are high reps cardio? How much should you cut for a comp? How often should you compete?This week's topics: 1. Body image with bodyweight changes 6:00 2. Are high-rep lifts/sets cardio? 28:20 3. It's more than the actual exercise 39:08 4. When is the weight sacrifice worth it? 49:10 5. How often should you compete? 55:47 Winter Gain Guide: ⁠⁠⁠⁠Acces…

Nutrition qualifications? Meal plans? IIFYM? Here's our breakdown of successful nutrition coaching. This week's topics: 1. Early days nutrition coaching was wild 28:02 2. Today's standard of nutrition coaching 38:47 3. Can clients have too much freedom? 52:44 4. The best, down - Not the easiest, up 55:38 5. Treat your clients like athletes 1:04:00 …

These are the aspects you need to focus on, to push through that next plateau.This week's topics: 1. Ben's newly acquired wound 10:35 2. Difficulty sleeping when dieting? 22:01 3. Why you hate certain exercises 30:11 4. What I've learned by journaling 48:35 5. Mentally locking in for training 53:30 Winter Gain Guide: ⁠⁠⁠Access here⁠⁠⁠ Join our comm…

We've been delving into paid ads, ChatGPT, and marketing - here's what we've learned. This week's topics: 1. The game of paid ads & ChatGPT 15:20 2. A 'link in bio' that actually works 28:20 3. The reality of getting online leads 37:09 4. Client cap vs. Potential income 46:55 5. The value of knowing your value 1:03:17 Check out UStrong: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠I…

What do new lifters get wrong? Hell, what do experienced lifters still get wrong?This week's topics: 1. What's the point of ice baths? 33:01 2. Is your training too specific? 42:03 3. More activity vs. Less calories 54:35 4. Bench arch for hypertrophy? 1:06:01 5. Advice for new/young lifters 1:10:26 Winter Gain Guide: ⁠Access here⁠ Join our communi…

These stats should be your business' key focus, face-to-face or online. This week's topics: 1. Bio-engineered super babies 20:46 2. New clients pushing back? 30:54 3. Dealing with client conflict 43:36 4. What biz data should you track? 54:28 Check out UStrong: ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠ Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access…

Things we regret and would do differently when dieting, recommended types of food and supps, and more.This week's topics: 1. Food review - needs more salt 1:32 2. What makes a great client? 28:11 3. Why your "why" should matter 40:55 4. What would we do differently? 51:03 5. Recommend "diet" food & supps 1:03:28 Winter Gain Guide: Access here Join …

Not sure how to talk to your specific people? Or maybe you're afraid of the pushback? This week's topics: 1. The Olympics boxing controversy 18:04 2. What people get wrong about niching 39:59 3. Some people will dislike you 57:35 4. You can only discount prices so far 1:03:45 Check out UStrong: ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

Can you have too much volume? What is length tension? What's the optimal way to poop?This week's topics: 1. The art of gym selfies & posing 17:48 2. Accepting 80% adherence vs. 100% 25:21 3. This is the optimal way to poop 34:59 4. Can you do too much volume? 39:15 5. Why is length tension important? 1:04:02 Join our community and hang out: ⁠⁠⁠⁠⁠⁠⁠…

The boys talk all things stress and overwhelm in business - where to start, and how to start. This week's topics: 1. What it took to finally open a gym 15:26 2. Why you're struggling for leads 36:17 3. Finding the right business partner 43:35 4. No systems? No clue where to start? 47:30 5. What is passive income, really? 1:05:12 Check out UStrong: …

Cut vs. bulk programs? The best training split? Refeeds - when & how? And more.This week's topics: 1. Fake Jordans, F1 drama & loud noises 6:16 2. How our current diets are going... 21:57 3. When & how to implement a refeed 42:43 4. Cut vs. build - Different programs? 55:12 5. What's the best training split? 1:10:25 Join our community and hang out:…

Ben & Jason break down what makes a PT stand out on the gym floor, and what to do when your business hits a slump. This week's topics: 1. This is the best protein bar 4:05 2. Show up professionally for your clients 27:41 3. How technology affects social skills 44:48 4. This is how we became good with people 50:40 5. You lost a bunch of clients... n…

Welcoming Jase back from 3 weeks in the Philippines and Indonesia, the boys catch up on training, world news, and local goings-on.This week's topics: 1. Is not training on holiday bad? 11:52 2. 2nd-screen shows & good gym gear 31:30 3. The rollercoaster of hire cars 41:22 4. Bali is the best place in the world 47:48 5. No reception but lots of kang…

Fresh back from time off, Jason explains how and why his business thrived instead of declined, while he was away. This week's topics: 1. How we'd survive in the apocalypse 7:20 2. When bougie things are worth paying 21:08 3. What online coaching on holiday is like 37:15 4. Time off shouldn't hurt your business 45:27 5. Managing peaks for BB vs. PL …

Ben and Jess talk about why they and their clients train, as well as educate us on Aussie cultural fashion.This week's topics: 1. Trackies, socks & 'Black & Blue' Rick 2:45 2. Capitalising on internet fame 31:04 3. Training like a bodybuilder is hard 41:12 4. Why do you personally train? 53:15 5. Why you shouldn't hire a coach 59:55 Join our commun…

Ben & Jess discuss intricacies/logistics of opening a gym, and marketing to who you want to train (and who you don't). This week's topics: 1. Matching different people's energy 14:00 2. When clients increase in confidence 22:35 3. Lessons so far from prepping UStrong 28:02 4. How to work with more people you like 44:11 5. Are you talking to the wro…

Adrian from Grounded Strength discusses with Ben all things bodybuilding mentality, powerlifting mentality, and applications to help you in everyday life. Adrian: Instagram This week's topics: 1. How we text / speak has changed 13:01 2. We still get imposter syndrome 23:50 3. The obsession with video games 31:06 4. Applying sporting mindset to real…

Adrian from Grounded Strength joins Ben to chat all things productivity, content creation strategy, and how to consistently get online clients. Adrian: Instagram This week's topics: 1. Your limit isn't what you think it is 11:41 2. Alter your social media approach 27:35 3. What won't get you clients 40:10 4. Editing content for attention span 1:01:…

Jess makes a huge call, and we discuss the running craze and training while pregnant. This week's topics: 1. Japan & Korea adventures 9:58 2. Pulling the pin on nationals 19:59 3. It's always better with a crew 43:18 4. Why everybody's running 51:24 5. Training around pregnancy 1:05:42 Join our community and hang out: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Cl…

Battling a shipping container, getting over filming nerves, creating valuable client check-ins, and more. This week's topics: 1. Fighting shipping containers 4:36 2. The fun (& stress) of opening a gym 20:14 3. The anxiety behind filming content 35:01 4. Running your first workshop 46:28 5. The best check-in for your client 56:27 Check out Ustrong:…

The boys tackle rapid-fire Q&A, covering pizza critiques, gym wardrobes, and training plateaus. This week's topics: 1. Pizza, Liquid IV & Milo gains 17:02 2. What's your gym wardrobe? 33:53 3. Expectations from your coach 44:12 4. Have you plateaued in the gym? 53:18 5. Dealing with toxic jobs 1:05:20 Join our community and hang out: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

Presenting Ustrong gym in Seaford - the result of years of work and collaboration. Here's what we learned! This week's topics: 1. Introducing Ustrong gym 8:00 2. Gym costs people don't think of 23:22 3. The path from "just" a personal trainer 48:11 4. Don't teach things you haven't done 57:31 5. New exercises & programming? 1:04:06 Follow Ustrong: …

Jase recaps his competitors' final peak weeks - mistakes, wins, and thoughts for beginners potentially interested. This week's topics: 1. The boys' partying days are over... 2:01 2. Comp season can get hectic 23:40 3. What it takes to improve each season 38:21 4. First time bikini prep considerations 46:03 5. How to measure training "success" 1:05:…

Why your clients don't check in, why you're bothered by it, and how to fix it. This week's topics: 1. We're not nervous for our gym, you are 2:41 2. Why your clients don't check in 11:04 3. Meeting your clients where they are 26:23 4. "Mindset coaching" vs. communicating 43:10 5. How to adopt the growth mindset 59:27 Value Compass: ⁠⁠⁠⁠Access⁠⁠⁠⁠ J…

Jess and the boys chat comp prep, running vs. your gains, and superior eating utensils. This week's topics: 1. What you can / can't control on comp day 11:12 2. More muscle = higher metabolism? 43:50 3. Does running interfere with gains? 53:41 4. Chicken & rice - Spoon or fork? 1:06:00 5. Optimal time for a PL vs. BB prep 1:11:49 Join our community…

This week we answered some coaches' biggest concerns - business systems, social media, product tiers and more. This week's topics: 1. Creating a seamless onboarding process 8:27 2. Imposter syndrome & value as a new coach 21:09 3. Are your followers converting to clients? 45:38 4. The best way to tier your offerings 55:17 5. How to create your cont…

Jase and Jess recap recent IFBB and NBA shows, coaching physique clients, and comp prep non-negotiables. This week's topics: 1. Why we're all currently injured 3:20 2. Orthodox Easter & no-phone car trips 17:50 3. It's bodybuilding szn - IFBB & NBA recap 26:19 4. Before you think of competing... 50:35 5. Why people get messed up post-comp 56:27 Joi…

This is how you can take 1, 2, 6 weeks away from your F2F/online business without stress and losing all your clients. This week's topics: 1. Jason is finally going on holiday 3:48 2. Should you work while away? 9:50 3. Taking time away from F2F clients 16:11 4. The fear of losing clients 23:52 5. Client autonomy is the goal 28:30 Value Compass: ⁠⁠⁠…

We covered all things PL prep to gym confidence, to over and underrated glute-builder exercises. This week's topics: 1. Shorter vs. longer programs? 20:14 2. How to become confident in the gym 34:14 3. Biggest fears - 1st powerlifting comp 48:12 4. Are hip thrusts overrated? 59:44 5. Can you have too high a BF% to bulk? 1:07:27 Join our community a…

Where will your personal training business be in 5 years? What about your life / lifestyle? This week's topics: 1. Setting up pre-kid expectations 11:15 2. The traits of a successful team 18:07 3. When is paid advertising useful? 27:35 4. Career goals matching lifestyle goals 33:25 5. Don't let fear run your business 1:09:35 Value Compass: ⁠⁠Access…

In this week's QnA we tackle targeted muscle gain, living the lifestyle of your goals, and lessons from our training partners' + our experiences. This week's topics: 1. Training with a crew is the best 15:08 2. Fav protein drink & energy drink 24:16 3. Training mistakes we regret 45:05 4. Targeted fat loss / muscle gain? 51:28 5. Lifestyle to benef…

What would we do if we had to start from scratch? Here are our exact steps from zero to full books, and beyond. This week's topics: 1. We're being targeted by ads & bots 3:29 2. Face-to-face is the best route 19:30 3. Balancing face-to-face, adding online 40:04 4. How much money podcasting makes 52:13 5. Leveraging our experience & A.I. 56:40 Value…

Jason recently trained with an IFBB Pro - here are some thoughts that followed. This week's topics: 1. Best & worst protein drinks? 2:31 2. Benefits of a training partner 27:44 3. When is "feel" a good factor? 38:18 4. Are bodybuilders scientific or not? 45:20 5. What we want to be remembered for 1:05:43 Join our community and hang out: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

If you're wondering when you get to train more serious or advanced clients, this is the episode for you. This week's topics: 1. Fitness expos have changed 15:53 2. Was getting an expo booth worth it? 27:38 3. Is cafe productivity real? 40:11 4. Developing your niche will take time 56:22 5. What if you don't want competitors? 1:09:11 Value Compass: …

Here's what over a decade of lifting taught us, in both strength and hypertrophy. This week's topics: 1. Consistency is boring but effective 9:48 2. How to best train if you're time-poor 33:23 3. Progressing less over time is okay 46:25 4. Prepping a P.L. team for nationals 1:00:27 5. Nuances of tested / untested feds 1:16:44 Join our community and…

Are you still posting for likes? Wondering why no one's filled out your link-in-bio form? Here's a better approach. This week's topics: 1. Creating YouTube & blog content again 3:31 2. What to do when business is slow 14:27 3. Putting together cohesive content 21:11 4. What F2F coaches get wrong online 37:51 5. Here's exactly what our campaign is 5…

How do you push on when you get red-lighted for 5 of your 9 lifts? This week's topics: 1. Bodybuilding & tripods are life 9:43 2. Jess' eventful powerlifting comp 37:27 3. Performing regardless of conditions 53:32 4. Focusing on processes & capability 1:06:38 5. Competing for the right reasons 1:13:01 Get the Sleep Guide: ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Joi…

The biggest red flag we see with business coaching nowadays... This week's topics: 1. Coffee snob or not? 2:28 2. Business coaches that sell 'potential' 13:22 3. What new business owners rush 34:52 4. How do you recognise burnout? 50:42 5. Why PTs fail to sell on social media 59:54 Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…

This week, we fired through some questions surrounding physique-specific training and nutrition. This week's topics: 1. Formula 1 Melbourne update 12:56 2. Heavy low reps vs. Light high reps 24:20 3. Effects of running on your gains 31:12 4. Relationship / partner red flags 49:25 5. Do you need to track calories? 1:02:23 Get the Sleep Guide: ⁠⁠⁠⁠⁠C…

Would you be crushed? How would you rebuild? Here's what we'd do. This week's topics: 1. Ben's near-death F1 encounter 15:02 2. What we'd do if Instagram died... 18:21 3. A.I. tools we've been looking at 42:04 4. What are we doing at an expo? 59:22 5. Putting out fires as a sole trader 1:07:08 Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠…

This week's Q&A revolved around maximising muscle gain, through workout fuel, cardio and frequency. This week's topics: 1. Sir Google, tight clothes & diet foods 4:56 2. What to eat / drink pre-training 39:37 3. Muscle groups: Weekly frequency? 51:35 4. Lose fat & gain muscle at once? 1:01:45 5. Cardio can help with hypertrophy 1:06:57 Get the Slee…

Here's our checklist on what to expect, and how to thrive, as an online coach. This week's topics: 1. Self: The 1000 hour pre-requisite 8:07 2. Service: Talk to clients, not coaches 28:12 3. Systems: What are you tracking (or not)? 53:15 4. Sales: Does your product suit them? 1:00:48 5. Skills: What you're paid to do 1:11:46 Sales podcast episode: …

Warming up for strength vs. hypertrophy, cutting weight, and the nuances of wearing music merch... This week's topics: 1. Is it OK to wear band/sports merch? 1:55 2. Our powerlifting girls smashed it 19:08 3. Training, dieting & life updates 29:35 4. Trust in the cutting process 45:26 5. What to think about for warm-ups 56:17 Get the Sleep Guide: ⁠…

Feeling burnt out? Too many clients complaining? Tired of going through the motions? Here's something to reframe your thinking. This week's topics: 1. When debate becomes personal attack 6:33 2. "Working in" / Gym equipment etiquette 14:54 3. Limiting training / work distractions 27:32 4. What's causing the unfulfilled feeling 43:32 5. Put out what…

Struggling with wanting to eat more? Here are some of our favourite methods to a successful gaining phase. This week's topics: 1. Our fav ways to get protein in 15:29 2. Gaining & keeping muscle ain't easy 30:11 3. Best bang-for-buck warmup exercise? 49:38 4. How our current programs look & why 56:37 5. Flipping the "dieting" mental switch 1:06:52 …

The boys recount the Programming Workshop weekend that just went by in Queensland. This week's topics: 1. More followers =/= More sales 1:13 2. Good times on the Gold Coast 8:01 3. Workshop delivery reflections 26:31 4. It all comes back to Jetstar... 40:45 5. Is the annual biz upswing here 52:07 Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠…

Some things that are ACTUALLY worth your time / money... and some not so much. This week's topics: 1. Good barbers & babysitting duties 00:00 2. How meal plans can be helpful 21:55 3. Is there a time for ice baths? 46:45 4. Impacts of over-eating & alcohol 55:44 5. Under-rated supplements 1:09:39 Get the Sleep Guide: ⁠Click here⁠ 8 week Complete Co…

Whether you're just starting out, or at capacity and wondering what's ahead - here's how your future could look. This week's topics: 1. It all starts with your flagship 26:40 2. When to offer a lower tier 45:12 3. Before you put on coaches... 52:39 4. The right time to go online 1:02:27 5. The costs of opening a gym 1:09:02 Join our community: ⁠⁠⁠⁠…

Here are some immediate fixes you can apply to your sleep routine, for even better gains. This week's topics: 1. Bad chicken & tongue tie gains 13:33 2. Deadlift warmup - bar leaving hips? 25:39 3. Observing odd behaviour in the gym 33:27 4. Effects of sleep you didn't know 53:45 5. The sleep hygiene checklist 1:09:09 Get the Sleep Guide: Click her…

Paid ads, workshops, call lists, free resources, challenges, giveaways... Which is the best for lead gen? This week's topics: 1. The easiest ways to gain sessions 6:07 2. Likes & followers =/= Paid clients 22:29 3. Two steps back, to go three forward 36:21 4. It's tough when you don't see returns Join our community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…