Los mejores podcasts de Jarrett Courtney (2024)

1
Reflections on the Homeschool Movement w/ Julie Bogart 58:10

23h ago58:10

58:10

Julie Bogart’s Books: The Brave Learner: Finding Everyday Magic in Homeschool, Learning and Life Raising Critical Thinkers: A Parent’s Guide to Growing Wise Kids in the Digital Age Becoming a Critical Thinker: A Workbook to Help Students Think Well in the Age of Disinformation Julie’s Secular Devotionals: A Gracious Space Julie’s Other Reading Reco…

1
Tech in Business Compilation with Some of your Favorite Guests 26:17

8d ago26:17

26:17

In this special compilation episode, some of our favorite guests reveal the hidden strategies that have powered their success in marketing and technology. From continuously reinventing oneself to leveraging AI for content creation, these industry leaders share insights into the evolving landscape of digital marketing. Tune in for key lessons on ada…

1
Homeschool Fails 40:15

8d ago40:15

40:15

Be encouraged! Nobody gets it right all the time. In this episode, Susan Wise Bauer and Susanna Jarrett share hilarious homeschool "fails" from our wonderful listeners. Click here for a link to our Facebook Post with more homeschool fails (some have pictures)! On this episode of the podcast we briefly discuss Hurricane Helene. If you are able and w…

1
Screens, Technology, and Education -- What's the Right Balance? 47:32

15d ago47:32

47:32

Technology Reading List: Marshall McLuhan The Medium is the Message The Global Village The Gutenberg Galaxy Understanding Media Neil Postman Amusing Ourselves to Death Technopoly: The Surrender of Culture to Technology Ray Kurzwell The Age of Spirtual Machines: When Computers Exceed Human Intelligence Kirkpatrick Sale Rebels Against The Future: The…

1
Navigating Media and Branding in a Digital Age with Greta Wilson Vice President of Marketing at Pitney Bowes 29:28

15d ago29:28

29:28

In this insightful episode, Chris Mechanic sits down with Greta Wilson, a marketing leader with a rich history at renowned companies like Bloomberg and Pitney Bowes. Greta shares her journey, from running marketing for Bloomberg’s media properties to leading a transformative rebranding effort at Pitney Bowes. The conversation dives into the evoluti…

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A Conversation with a Secular Homeschooler (w/ Jean Lee) 42:21

22d ago42:21

42:21

Jean Lee’s website and Instagram Midwest Homeshool Expo Tell us about your funniest homeschool fail: https://www.speakpipe.com/MoreHomeschoolFails. We may feature it in an upcoming episode! Or email your homeschool fail to us at podcast@welltrainedmind.com. (00:00) - Intro with Jean Lee (01:52) - Faith-based vs. secular homeschool education (12:02)…

1
Maintaining the Founder Mentality in a Private Equity-Backed World with Courtney Gould Miller, Marketing, Sales & Customer-Centric GTM Executive at Tribute technology 49:51

22d ago49:51

49:51

In this episode, we dive deep into the challenges founders face when transitioning to larger organizations, particularly those backed by private equity. Our guest Courtney Miller emphasizes the importance of retaining the entrepreneurial mindset while adapting to new corporate environments. They discuss balancing gut-driven decision-making with str…

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The Importance of ADs in Marketing Compilation with some of our favorite guest 26:20

29d ago26:20

26:20

In this episode, we dive deep into the future of cookie-less advertising, exploring the current state of the industry and where it might be heading. With major players like Google continuously iterating their solutions, uncertainty looms, leaving marketers and advertisers wondering how to prepare. Our guest walks us through the complexities of the …

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Should Homeschooling Be Regulated w/ Terrence Massey 45:43

29d ago45:43

45:43

Interview with WaPo Journalist Peter Jamison: NPR Fresh Air: Homeschooling is surging, but lax regulation can leave kids vulnerable to abuse, January 18th, 2024 The Report Susanna Mentioned: Report on Mathew Tirado Learn about becoming a Guardian Ad Litem or Child Appointed Special Advocate in Your State Tell us about your funniest homeschool fail!…

1
AI Recipes for Success: 10x Your Creativity and Productivity with Unni Krishnan, Chief Pundit at Phuture.org 45:01

1M ago45:01

45:01

In this episode, we dive into the continuous evolution of technology, marketing, and AI. Unni shares how staying ahead in a rapidly changing industry requires constant innovation and learning. We explore the development of AI tools, structured prompting, and how to effectively use AI for content creation. With insights into tools like ChatGPT, crea…

1
Debunking Learning Myths 36:27

1M ago36:27

36:27

In this episode, Susan Wise Bauer and Susanna Jarrett debunk some of the most popular myths about how the brain works. If you take a sip of coffee every time Susanna says “pigeon-hole” throughout this episode, you will end up well caffeinated for the day! We encourage you to look up these neuromyths on your own! Below are just a few articles (and a…

1
The importance of team building! Highlights from some of our favorite guests! 21:45

1M ago21:45

21:45

In this episode, we take a look back to some of the guests that brought us the best insight on building effective teams. With summer drawing to an end it’s back to work season and having an effective team is vital for your company's success. From Wendy White to Jill Kellet we go back in time to listen again to this great insight. Full Episode Links…

1
Teaching Controversial Topics 54:26

1M ago54:26

54:26

Guiding Principles: Gretchen Ronnevik Quote We LOVE: “When I taught classical writing to teens, there's an element to formal rhetoric called "refutation" where you address the arguments opposed to your thesis. In refutation, it's important to present the arguments of your opponents in a way that they would feel well represented, so that you can tal…

1
End Of Summer Best Moments 2024 22:45

2M ago22:45

22:45

In this episode, we dive into some of our favorite moments from the show. We look back on the intricacies of communication within organizations, particularly the importance of interfunctional coordination and authenticity in marketing. Our guests share valuable insights on how to ensure that internal communication aligns with external messaging, th…

1
Marketing in a Flat World with Wendy White, CMO Daxko 45:44

2M ago45:44

45:44

In this episode of Revenue-Driven CMO, host Chris Mechanic interviews Wendy White, the Chief Marketing Officer at Daxko, who has over 25 years of experience in high tech and SaaS marketing. Wendy shares her unique strategy of leveraging global teams to ensure round-the-clock marketing operations. This method, which she calls 'follow the sun,' allow…

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Unlocking Interfunctional Coordination with Dawn Mueller, CMO of Vitech Systems Group 44:27

2M ago44:27

44:27

In this episode of The Revenue-Driven CMO, host Chris Mechanic interviews Dawn Mueller, the CMO of Vitech Systems Group. They delve into the importance of interfunctional coordination within a company, explaining how engaging all departments can lead to higher overall profitability. Dawn shares insights on how regular communication with HR, IT, and…

1
Creating a Culture of Excellence with Haleigh Forbes, VP of Marketing at APEI 51:16

2M ago51:16

51:16

In this episode of The Revenue-Driven CMO, host Chris Mechanic welcomes Haleigh Forbes, Head of Marketing and Online Experience at American Public Education, to discuss her career journey, leadership style, and strategies for building high-performance teams. Haleigh emphasizes the importance of having the right team, continuous feedback, and strate…

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Achieving Marketing Agility with Kathleen Stockham, CMO of South College 41:37

3M ago41:37

41:37

In this episode, CMO Kathleen Stockham discusses the structure and operation of her lean team at South College. She emphasizes that success doesn't require a large team but rather a group of talented individuals committed to execution and quality work. Kathleen explains how her team's roles and responsibilities are divided, highlighting the signifi…

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Driving Change in Higher Education with Kathleen Stockham, CMO of South College 40:20

3M ago40:20

40:20

In this episode of Revenue Driven CMO, Kathleen Stockham, the CMO of South College, discusses her innovative strategies in higher education marketing. She emphasizes the importance of getting out of the boardroom to engage directly with consumers and perform competitive analysis. Kathleen shares her experiences from her extensive marketing career a…

1
Blending Tech & Human Elements in Marketing with Michael Bailey, SVP Global Marketing, CMO at Sirva 57:15

3M ago57:15

57:15

In this episode of Revenue Driven CMO, host Chris Mechanic converses with Michael Bailey, SVP of Global Marketing and CMO at Sirva. Michael shares insights from his extensive marketing career, discussing the importance of merging brand storytelling with data-driven revenue strategies. The conversation covers his experiences at companies like Fleet …

1
Summer Break Round Up 40:48

3M ago40:48

40:48

As we enter into the second half of 2024, we want to highlight some insightful moments from a few of our favorite guests. In this episode, learn the key to successful customer discovery and effective marketing strategies. Discover the importance of deep customer inquiry to differentiate between wants and needs, and the transformative power of authe…

1
Mastering Simplicity in Cybersecurity Marketing with Karl Van Den Bergh 53:13

4M ago53:13

53:13

In this episode of Revenue Driven CMO, host Chris Mechanic interviews Karl Van Den Bergh, the Chief Marketing Officer at Gigamon. They discuss the importance of simplicity and clarity in marketing messaging amidst information overload, especially for technical products. Van Den Bergh elaborates on strategies for breaking through the noise using hum…

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Transforming IT Operations with AI with Brooke Cunningham 51:29

4M ago51:29

51:29

In this episode of The Revenue-Driven CMO, host Chris Mechanic sits down with Brooke Cunningham, a seasoned marketing executive with over 26 years of experience in B2B SaaS. Brooke discusses the pivotal role partnerships have played in her career, including her success at companies like SAP and Splunk, where she contributed to significant revenue g…

1
Bridging Sales and Marketing through AI 53:07

4M ago53:07

53:07

On this week's episode of The Revenue Driven CMO, host Chris Mechanic takes a look back at some of our favorite conversations with 5 guests who give amazing insights on AI and what the future holds in store for it. These guests dive into fascinating topics on AI such as using automation to achieve desired business outcomes, the possibility of AI be…

1
Season 2 Finale: Questions & Answers 1:13:15

4M ago1:13:15

1:13:15

Here is a link to the standarized test that Susan recommended for students coming into classical education or homeschooling “late”: California Achievement Test (CAT) (00:00) - Intro (00:55) - Reaction to WTM not being "classical enough"? (06:21) - How to teach several ages at once? (14:48) - Logistics of simultaneous at-home and in-school education…

1
Winning Strategies: Affiliate Marketing and Data Optimization 55:36

4M ago55:36

55:36

In this episode, we highlight 5 financial service leader, and their secrets to success. Their experiences and insights on affiliate marketing. They highlight the benefits of establishing strong affiliate partnerships, which can drive significant results and enhance brand reputation. The conversation contrasts affiliate marketing with influencer mar…

1
Teaching Science the Classical Way w/ Courtney Ostaff 1:01:44

4M ago1:01:44

1:01:44

Here are all the curricula we talk about in the episode, so you can check them out for yourself: Elemental Science Real Science Odyssey Nancy Larson Science Blossom and Root Scientific Connections Through Inquiry Online Courses/Well-Trained Mind Academy Elemental Science (CK12) Build Your Library CK12 Foundation Centripetal Science (00:00) - Intro …

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From Metrics to Emotion with John Schneider, CMO of Betterworks 50:42

4M ago50:42

50:42

John Schneider talks with host Chris Mechanic, as he shares insights on achieving predictable success in marketing by comparing it to coaching baseball. He discusses the importance of creating stability and predictability in the marketing pipeline, emphasizing consistent baseline performance. Schneider also highlights the significance of humility a…

1
Homeschooling: The Outside Gaze 50:02

4M ago50:02

50:02

What About Socialization? Via Well-Trained Mind VIDEO: Should I Join a Homeschool Co-Op? Recommended Book: The Artist's Way by Julia Cameron Susan's Book: Rethinking School (00:00) - Intro (01:44) - How to prepare for the Outside Gaze (03:27) - Peer pressure when homeschooling (13:06) - What is your "Why"? (22:57) - Homeschooling groups and co-ops …

1
Level Agency and WebMechanix Join Forces 46:47

5M ago46:47

46:47

Ways to Tune In: Amazon Music: https://music.amazon.com/podcasts/7334aa0c-702a-47aa-8c55-760fa2cf4dda/the-revenue-driven-cmo Apple Podcast: https://podcasts.apple.com/us/podcast/the-revenue-driven-cmo/id1444680950 Spotify: https://open.spotify.com/show/1OCuYchAG8TlGv82YARRhy?si=60a093a194c64c17 iHeart: https://www.iheart.com/podcast/263-the-revenue…

1
Teaching Math the Classical Way w/ Kate Snow 45:42

5M ago45:42

45:42

Check out Kate Snow's Website: https://kateshomeschoolmath.com/! You can purchase Kate's curricula, Math with Confidence and Facts that Stick on our website, welltrainedmind.com. (00:00) - Check out 4th Grade Math with Confidence! (00:25) - Intro with Kate Snow (02:28) - Kate's background (06:30) - The problems with math curriculum (12:23) - Rippin…

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Unlocking Marketing Potential with Jayashree Rajan 59:20

5M ago59:20

59:20

Todays Guest is Jayashree Rajan, the CMO of Jitterbit. Jayashree sits down with host Chris Mechanic and shares valuable insights on context switching, emphasizing the importance of effectively transitioning between tasks and maintaining productivity. She also discusses her love for data and how leveraging it has been crucial to her success in marke…

1
RE-RELEASE: Classical Education for College-bound Students 58:35

5M ago58:35

58:35

Summary: In this episode, Susan Wise Bauer and Susanna Jarrett discuss how a classical education prepares students for university education and what adjustments may need to be made to ensure your student is a competitive applicant. Show Notes: Recommendations for transcript creators A Sample High School Transcript Assigning High School Credit Hours…

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Creating Authentic LinkedIn Content with Adam Robinson, CEO of Retention.com & RB2B 58:10

5M ago58:10

58:10

Today’s guest is Adam Robinson, the CEO of Retention.com & RB2B. Adam and Host Chris Mechanic dive into how to run a successful Founder-led content strategy on LinkedIn, why content-market fit is crucial, and why personal stories work best for engaging with buyers. They also discuss how to build growth loops with your content and the benefits of di…

1
Dealing with Burnout 48:59

5M ago48:59

48:59

ANNOUNCEMENT: We will record a Q&A episode at the end of this season. If you have questions for Susan or Susanna, send them to podcast@welltrainedmind.com. (00:00) - Intro (01:25) - Defining "burnout" (06:02) - Burnout is normal (15:19) - When to ask for help (18:43) - Susan's story of burnout (21:34) - Break (22:19) - Dealing with burnout (31:50) …

1
The Key to Fostering Your Own Curiosity with Carolyn Bao, VP of Marketing at AppsFlyer 52:26

5M ago52:26

52:26

Today’s guest is an experienced business leader specialized in revenue-driving go-to-market strategy, data-driven business innovation, building high-performing marketing teams with 10x measurable business impact. Carolyn Bao is the VP of Marketing at AppsFlyer and an Advisor at FlowGPT. Carolyn and Host Chris Mechanic explore the importance of curi…

1
Choosing the Right Online School w/ Julia Collier 1:04:01

5M ago1:04:01

1:04:01

Clarification on online class types: Live = Students attend video call classes at a set time. During class they can interact with their instructor and peers. They may complete additional coursework on their own, but must submit it by a particular deadline. Asynch = Students watch video instruction on their own. There are no set meeting times. They …

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Using Calculated Creativity to Drive Growth with Ryan Kam, CMO of Egnyte 50:50

6M ago50:50

50:50

Today’s guest is a dynamic, data-driven, and award-winning marketing exec with both public and pre-IPO experience in the B2B hyper-growth space. For more than 20 years, he's developed brands, integrated marketing programs, and positioning to really drive business outcomes at companies like Salesforce, AppDynamics, Five9, and Logic Monitor. Ryan Kam…

1
Teaching Languages the Classical Way (with Elizabeth Weber Edwards) 56:36

6M ago56:36

56:36

German: Goethe Institute Spanish: Instituto Cervantes French: Alliance Francaise Well-Trained Mind Academy Beth Gibbons – singing Penderecki/Gorecki Symphony #3 ANNOUNCEMENT: We will record a Q&A episode at the end of this season. If you have questions for Susan or Susanna, send them to podcast@welltrainedmind.com. (00:00) - Intro with Elizabeth We…

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Emphasizing Customer Empathy with Cindy Zhou, CMO of KnowBe4 51:28

6M ago51:28

51:28

Today’s guest is a seasoned marketing executive known for her successful track record in leading companies through transformational growth. Cindy Zhou is the CMO of KnowBe4, an Advisor for Sendoso, and a Founding Member of CMOHuddles. Cindy joins Host Chris Mechanic to dig into the importance of customer empathy as a pivotal element for marketing s…

1
Teaching History in the Internet Age 59:45

6M ago59:45

59:45

Show notes: What is History? How andWhy Should I Teach It by Susan Wise Bauer Why Learn History When it’s Already on Your Phone? By Sam Wineburg Sam Wineburg for CBS Research on middle schoolers ability to interpret information on the internet A helpful introduction to teaching historical thinking skills Resources for Teaching History: The Big Hist…

1
Aligning Marketing Goals to Empower the Revenue Team with Randy Littleson, CMO of Salesloft 53:19

6M ago53:19

53:19

Today’s guest has played pivotal marketing roles at high growth companies like Conga and InContact. Randy Littleson is the CMO of Salesloft. Randy joins Host Chris Mechanic to discuss the impact of align marketing goals with revenue goals, how to succeed by including the sales team in your planning, and why marketing’s job doesn’t end at the top of…

1
When Classics Curdle: Reading Children's Literature that Did Not Age Well 57:54

6M ago57:54

57:54

Summary: In this episode, Susan and Susanna discuss their thoughts on teaching children’s literature, particularly older books that have problematic or insensitive content. Show Notes: Articles We Reference: Are some children’s classics unsuitable for kids? The Guardian American Indians in Children’s Literature Web Page by Debbie Reese Ted Talk: Th…

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How to Become a Revenue-Driven CMO with Pam Piligian, CMO of Navy Federal Credit Union 56:23

6M ago56:23

56:23

Today’s guest has over 25 years of marketing experience in which she has executed campaigns for household name brands like Wachovia, Energizer, Safeway, Nabisco, Ocean Spray, Black Decker, and many others. She is also a founding member of the DC Chapter of CHIEF, which is an organization devoted to connecting and empowering women in leadership. Pam…

1
Different Approaches to Teaching Writing w/ Julie Bogart 43:34

6M ago43:34

43:34

Summary: In this episode, Susan and Susanna are joined by Julie Bogart, the founder of the Brave Writer program. Susan and Julie compare their different approaches to teaching writing and discuss which approach might work best for different types of students. Show Notes: Writing With Ease Brave Writer Julie Bogart’s Books: The Brave Learner: Findin…

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Highlighting 5 Outstanding Women In Marketing 1:07:56

7M ago1:07:56

1:07:56

Today’s episode features five outstanding women in marketing and highlights the secrets to marketing success they shared in a past episode. Jill Kellett is the Vice President of Product & Marketing at Root Insurance. Jill details her approach to evaluating and setting up a creative team for success and the six key competencies critical to successfu…

1
Teaching Writing, Stage by Stage 52:52

7M ago52:52

52:52

In this episode, Susan and Susanna discuss Susan’s classical approach to teaching writing across all three stages of a classical education. Apologies, Susanna’s audio was a bit messed up in this episode! Show Notes: The Current State of Writing Instruction Susan’s Youtube video on teaching writing: Teaching Writing, Stage by Stage A Plan for Teachi…

1
Bonus Episode: The Well-Trained Mind Essential Edition 13:25

7M ago13:25

13:25

Check out The Well-Trained Mind Essential Edition or head to our website to subscribe to the new recommendations portal.Por Susan Wise Bauer & Susanna Jarrett

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Focus on the Marketing Fundamentals with TJ Waldorf, CMO of 1WorldSync 47:36

7M ago47:36

47:36

Today’s guest is TJ Waldorf, Chief Marketing Officer at OneWorldSync. TJ joins Host Chris Mechanic to discuss his journey from sales to marketing, emphasizing the importance of staying close to marketing fundamentals despite the allure of new technologies like AI. TJ also shares insights on the significance of direct customer engagement and maintai…

1
Learning Before School -- Teaching Pre-Grammar Stage Students 43:08

7M ago43:08

43:08

In this episode, Susan Wise Bauer and Susanna Jarrett discuss creating a positive learning environment for young children, before formal education begins. Our Top Recommendations for Preschool Curricula: Preschool Math at Home by Kate Snow The Toddler Busy Book by Trish Kuffner Complete Daily Curriculum for Early Childhood by Pam Schiller and Patt …

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