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Contenido proporcionado por Food Lab and Michiel Bakker. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Food Lab and Michiel Bakker o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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14. Jennifer Bushman, Fed by Blue

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Manage episode 378039966 series 3469028
Contenido proporcionado por Food Lab and Michiel Bakker. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Food Lab and Michiel Bakker o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Jennifer Bushman is a sustainable seafood expert, communicator, and strategist who has been championing ethical aquaculture for more than two decades. She is the co-founder of Fed by Blue and creator of the Sea Pantry initiative which educates consumers on how to make responsible seafood choices every day. On this episode of Food Lab Talk, Michiel speaks with Jennifer about the power of people, the importance of generating proof of concept, and what search engines or social media has to do with influencing change.

Jennifer Bushman: “People are consuming media in a lot of different ways. Both on the plate and through YouTube... people are out there searching for information. How we utilize that for good is very important. When you ask Chat GPT what a blue food is, it goes down the blueberry path. So we have to start to make sure that information is out there, that we are sophisticated in the way in which we're reaching consumers, where they are and how they're getting information. To really create scale, it's going to have to be all the parts that create the sum. And I don't know that we know yet how the best way is to change consumptive behavior. Because to be honest with you, it hasn't been done.”

00:24 Intro to Jennifer

01:15 Jennifer’s journey from land to sea

03:18 “Blue Foods” vs. sustainable aquaculture

04:23 What show choir and activism have in common

06:40 How to stay motivated in the long arc of change

10:09 Why our food system is a complicated puzzle

13:46 The importance of a strong support system + network

18:37 What does it mean to shift diets?

22:50 The tension between supply and demand

24:11 Generating proof of concept

25:41 Building a U.S. aquaculture supply

27:56 Harnessing the power of people

29:16 Using Google Search, YouTube and other media

31:27 Takeaways for changemakers

Links

Keep in Touch

Subscribe, rate, review the show at foodlabtalk.com

Follow Food Lab talk on YouTube and LinkedIn

*The views expressed by the guests in this podcast don't necessarily represent the host’s views, nor those of his employer.

  continue reading

36 episodios

Artwork
iconCompartir
 
Manage episode 378039966 series 3469028
Contenido proporcionado por Food Lab and Michiel Bakker. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Food Lab and Michiel Bakker o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Jennifer Bushman is a sustainable seafood expert, communicator, and strategist who has been championing ethical aquaculture for more than two decades. She is the co-founder of Fed by Blue and creator of the Sea Pantry initiative which educates consumers on how to make responsible seafood choices every day. On this episode of Food Lab Talk, Michiel speaks with Jennifer about the power of people, the importance of generating proof of concept, and what search engines or social media has to do with influencing change.

Jennifer Bushman: “People are consuming media in a lot of different ways. Both on the plate and through YouTube... people are out there searching for information. How we utilize that for good is very important. When you ask Chat GPT what a blue food is, it goes down the blueberry path. So we have to start to make sure that information is out there, that we are sophisticated in the way in which we're reaching consumers, where they are and how they're getting information. To really create scale, it's going to have to be all the parts that create the sum. And I don't know that we know yet how the best way is to change consumptive behavior. Because to be honest with you, it hasn't been done.”

00:24 Intro to Jennifer

01:15 Jennifer’s journey from land to sea

03:18 “Blue Foods” vs. sustainable aquaculture

04:23 What show choir and activism have in common

06:40 How to stay motivated in the long arc of change

10:09 Why our food system is a complicated puzzle

13:46 The importance of a strong support system + network

18:37 What does it mean to shift diets?

22:50 The tension between supply and demand

24:11 Generating proof of concept

25:41 Building a U.S. aquaculture supply

27:56 Harnessing the power of people

29:16 Using Google Search, YouTube and other media

31:27 Takeaways for changemakers

Links

Keep in Touch

Subscribe, rate, review the show at foodlabtalk.com

Follow Food Lab talk on YouTube and LinkedIn

*The views expressed by the guests in this podcast don't necessarily represent the host’s views, nor those of his employer.

  continue reading

36 episodios

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