A podcast for Channel Marketers, Channel Waves is a place where channel leaders share success strategies, best practices and emerging trends, brought to you by StructuredWeb.
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Who approaches the scene first risking their lives for the safety of others? We do. The blue canaries, law enforcement. We allow others to tell our stories. It's time for us to tell our own stories. Blue Canary is a show for cops by a cop, retired Captain Steven Kellams. In each episode, Steve goes behind the scenes of a police department. Giving you real-world insight into why decisions are made, what obstacles are ahead, and how the answers to your questions aren’t always found in the news ...
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Commander Bob Meader retired from the Columbus Ohio Police Department in February of 2022. During his tenure at Columbus PD, he served in patrol, street attack unit, property crimes, legal and training. He retired as the commander of the Columbus PD Police Academy. While working Commander Meader managed to get his law degree and today spends his re…
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Leading Up General William T. Sherman once said "We have good corporals and good sergeants and some good lieutenants and captains, and those are far more important than good generals." Sherman recognized the importance of leading up. What is leading up? It’s providing leadership in an organization from a position of lower authority. It’s understand…
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Discover the exciting potential of AI in the channel ecosystem in this episode of ChannelWaves! Join host Steven Kellam and Bryn Nettesheim, VP of Professional Services at Channelnomics, as they cut through the hype and explore practical applications and future opportunities of AI. Learn about the enormous market potential, with IDC forecasting the…
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Sheriff, a word, and position that derive from the old English term Shire-Reeve. This person was responsible for managing a shire or county in England. The practice began sometime before 700 A.D. and when America was colonized by European settlers we brought the concept with us. Today in the US, 48 out of the 50 states have sheriffs. Alaska doesn’t…
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Fear is the Mind Killer, That statement is as relevant today as it was in 1965 when Frank Hubert published his novel Dune. Paul Atraides, the main character in Dune, quotes from the Litany of Fear in the first chapter of the book. The entire quote is; "I must not fear. Fear is the mind-killer. Fear is the little-death that brings total obliteration…
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In this episode of ChannelWaves, Steven Kellam hosts Heather Margolis, founder and CEO of Channel Maven, to discuss the importance of end-to-end partner marketing. Heather shares insights on navigating the buyer’s journey, overcoming common challenges, and leveraging tools like SEO, SEM, and AI. Tune in to learn how to effectively engage, educate, …
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I had been a sergeant for about 6 years before my agency sent me to my very first leadership class. I didn’t know what to expect and honestly, I thought it was going to be a waste of time. I mean I had been an informal leader on night shift for years as the old guy and the FTO. When they promoted me to sergeant, they obviously didn’t think leadersh…
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Leadership Journeys. You are going to hear me talk a lot about leadership journeys this season. What do I mean about leadership journeys? It’s how I describe the process of growing as a leader, of taking on formal and informal responsibilities and about not only learning the process of leadership, but embracing it as well. I decided the best way to…
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Leadership, The Oxford English Dictionary defines leadership as; The action of leading a group of people or an organization. The state or position of being a leader. Got it. That’s a simple one. Next important lesson please… Not so fast. Leadership has to be one of the most vexing skills to learn in our profession. First of all, it’s critically imp…
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Navigating the Future: Strategic Resets in Channel Management In this episode of ChannelWaves, host Steven Kellam welcomes Rachel Tuller, a seasoned Channel Chief, for a deep dive into channel strategy refinement and innovation. Amidst a landscape of unforeseen challenges and rapid market evolution, they discuss the critical need for channel leader…
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In this episode of the ChannelWaves Podcast Steven Kellam and Gina Batali-Brooks tackle the pivotal yet often overlooked impact of data on channel partnerships. They explore the challenge of harnessing actionable insights from disparate data sources and the transformative potential of AI in deal-making. The conversation also touches on the critical…
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In this engaging episode of ChannelWaves, host Steven Kellam sits down with Meaghan Moore, VP of Channel Partnerships at ServiceNow, for a candid conversation about what channel partners can expect in 2024. They delve into the significance of storytelling, automation, and the groundbreaking impact of generative AI on channel marketing. Meaghan shar…
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In this engaging podcast episode, listeners are treated to a candid and insightful discussion among industry experts Steven Kellam, Larry Walsh, and Heather Margolis as they dissect the anticipated challenges and opportunities for the first half of 2024. The trio delves deep into the evolving dynamics of buyer behavior, the pivotal role of nurturin…
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That's a Wrap. In 2020 at the height of the COVID pandemic I decided to start this podcast. I had just retired and started full time teaching and consulting when the world came to a grinding halt. The podcast was a way to fill that void. To scratch my teaching itch and to share what I had learned in 30 years of working as a cop. I couldn’t be more …
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In 2022 Rafael Mangual a senior fellow and head of research for policing and public safety at the Manhattan Institute for Policy Research published his book Criminal (In)Justice. If your profession revolves around the criminal justice system then this is a must-read book. Using extensive studies and documentation Mangual takes the fight to the deca…
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Today's CPO (Chief Partner Officer) In this episode of ChannelWaves, Steven Kellam and Asher Mathew, the CEO of Partnership Leaders, explore the evolving landscape of partnerships within the channel. The discussion addresses the significance of the Chief Partner Officer (CPO) role and the necessity of unifying diverse partnership functions across c…
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Rick Snyder started in law enforcement over 27 years ago and continues to serve on a major metropolitan police department. Rick is the president of Fraternal Order of Police Lodge 86 and also serves as the National FOP Chaplain. Rick has been vocal about the issues involving police reform for many years and I was pleased to have an opportunity to t…
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This is our fourth annual Halloween Special and it's a doozy. Ever had one of those creepy encounters that just set the hair on the back of your neck straight up. Usually we just move on and forget about them, but sometimes they can really spook you. In this episode we hear the real true story of a creepy conversation that took a dark turn quickly.…
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Jeff Schemmer is a longtime friend and colleague of mine. He is also an expert on the 911 system. Jeff began working in the 911 community thirty-five years ago as a dispatcher with the Bloomington Indiana Police Department. After the 1998 consolidation of dispatch services with BPD and Monroe County Sheriff's Office, he continued to serve as a disp…
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There isn’t an easy answer to the origin of the black mourning band. The use of black clothing to show that the wearer is in mourning for the loss of a loved one, can be traced all the way back to ancient Rome, where the traditional white toga would be replaced with a black toga pulla. Over the centuries and in various cultures white and black have…
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Five Key Partner Program Challenges in 2023 In this insightful podcast episode, Diane and her guest delve into the challenges that modern partner programs face in an era of increasing demands and limited resources. They discuss three crucial areas of focus for partner programs in 2023: demand generation, partner contributions beyond transactions, a…
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Kathleen Dias isn’t a cop, but her husband was and the experiences he faced everyday as a rural police officer made her want to write about the issues faced by rural officers in America. She began studying, writing, and researching topics important to rural officers and speaking out against the Mayberry perceptions that most people have of the job.…
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During my 3 years as the Administrative Captain, I hired 43 police officers. 43 in three years. That number becomes amazing when you realize that my department was only allowed 100 cops at maximum staffing. 43% turnover in 3 years. Sadly, only in policing can you get away with that. If I were to address the board of directors for a company and told…
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I will never forget some advice given to me by one of my FTOs. “Write it down. Write something down everyday and at then end of your career you’ll have a best-selling novel. You’ll never have to work again.” Unfortunately, my rookie self wasn’t smart enough to take him up on his advice. I never wrote it down and because of that so many stories have…
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Embracing the Future with Tricia Atchison 🚀 The future of the channel is uncertain, and with digital transformation and AI on the rise, we find ourselves in uncharted territory. Tricia Atchison from Equinix joins us on this thought-provoking podcast episode to shed light on how to navigate these turbulent waters and make it all work together. 💼 As …
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In this episode we will look at the terms typically used to define the police, warriors and guardians. Where did these terms come from and why have they become so divisive within our profession. Warrior, Guardians, and Cops.Por Steve Kellams
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Officer involved shootings are some of the most difficult and important internal investigations you will ever be a part of. Making sure they are done properly at all levels is critically important to the officers involved, the agency, and the community. To talk about this topic as well as other issues involving internal affairs, I had the pleasure …
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If you haven't heard of Generative AI or its consumer-facing offspring ChatGPT, then you may be living under a rock - especially if you're in the channel. It's one of the most transformative technologies to emerge in the last two decades and will impact every industry, from healthcare to entertainment (if it hasn't already). For Channel Chiefs and …
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Demotivation is simply a lack of interest and motivation at your work. It doesn’t seem like a big deal; I mean everyone gets a little demotivated at work. You slack off a little, spend some extra time at the water cooler or on a smoke break, and once the weekend kicks in you get a little rest and relaxation before you’re better next week. That’s no…
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Today’s policing is more dangerous than ever. Staying sharp and following proper professional and tactical procedures is the key to staying alive and I couldn’t think of a better guest to talk to about this topic than Scott Savage. Scott Savage began his career in public safety at age 19, first as an E.M.T and then as a licensed paramedic working i…
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How to do more with less. While "do more with less" in the channel has become a mantra in the tech channel this year, often it is discussed at an ethereal level. So, what are some of the real-world strategies and tactics you can use today to simplify and get more done. Take a listen as Jessica Baker CPO (Chief Program Officer) at Achieve Unite join…
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Doing More with Less - A Partner's Perspective Everyone, well almost everyone, in the technology channel community has been hit with the less resources in 2023 challenge. So how do you make it all work? How to take care of partners, grow the business and keep everyone motivated? How to you leverage technology, human resources, and collective brainp…
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There are a lot of people, including those in our profession that don’t like to hear the phrase “War on Cops”. They feel it will promote the Us vs Them mentality and broaden the divide between the working police officer and the public they serve. In 2014 Ferguson Police Officer Darren Wilson shot and killed Michael Brown after Brown violently attac…
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The Last Marketing Mile The point where marketing hands off to sales is a critical step in the channel journey. If it’s so important, why does that hand-off often get fumbled? Join us as Andrea Sitting- Rolf, Chief BlitzMaster and CEO of BlitzMasters dives into appointment setting and telemarketing to discuss the value of getting on the phone and h…
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Sales and Marketing - Together at Last: According the industry vet Tina Gravel - they need to be When sales and marketing are working together like a well-oiled machine, driving pipeline and revenue is so much easier. So, why do so many teams still struggle to close that gap and achieve the results they need? Please listen and as Tina Gravel, Vice …
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Channel Success 2023: Keeping Your Head and Your Heart in the Game Over the past three years, the tech industry has faced numerous challenges such as the COVID-19 pandemic and supply chain issues. However, the recent wave of layoffs and cutbacks has been particularly disruptive, leading to a reevaluation of priorities and a need to achieve more wit…
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The Evolution of Channel Partnerships There’s a new wave of channel partnership trends and best practices, and with this evolution comes great opportunity and, consequently, new challenges. So how do we manage these fairly new set of challenges and get the most out of today’s necessary, but often undermanaged, partnerships. Please listen as Chris S…
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Maximizing Channel Partner Videos Efforts: The top 10 distribution places to invest time and money Video is clearly one of the most compelling ways to get your message across to you buyers. In our last podcast (link) we discussed how to make channel partners effective in the video landscape, and why getting partners up to speed on video execution i…
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The idea of video growth hacking - making video simple and easy to create and distribute - has been around for years, yet too many partners still have not adopted video as much as they wish or should. To hear the reasons why video continues to be a challenge for partners, as well as insights about how to jumpstart a robust video strategy, please li…
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2023 will be a challenge, but also a great opportunity for those who don’t panic, lean on best practices and key learnings from digital transformation experiences and innovate with new strategies and tactics to help partners connect with buyers. Please join in my conversation with Marc Monday from Sage as we discuss how to embrace the current marke…
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How can you differentiate yourself in a down economy? Where can you invest that will bring both short-term and long-term payoff? Partner experience is a great place to focus, but the key is to know what your objectives are, how to begin executing against those goals and how to leverage the power of hyper-personalization. How do you get there? Where…
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Police Academy is more than just a funny movie starring Steve Guttenberg from 1984. It is the basis for law enforcement across the United States and most of the world. Police academies are training schools for recruit officers that provide the basic instruction on how to do job of a police officer. They include but are not limited to classes in fir…
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True Crime is a genre as old as Cain and Able. OK, maybe not that old, but it’s pretty close. The True Crime genre is a non-fiction book, magazine, pulp, podcast, movie, or TV series that examines an actual crime and details the actions of real people associated with and affected by criminal events. Murder is the crime most focused on and Serial Ki…
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There's little to debate - partners need the right content at the right time and in the right place. The question is, however, what is the right content and what is the best way to get that content into the hands of partners and ultimately to the prospect and customers? Cameron Avery, founder and CEO of Elastic Digital, has dedicated his life to do…
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A few months into my first year on the department I attended my first in-service training class with the agency. Interview and Interrogation taught by a guy named Stan Walters. I learned a lot from Stan. Stan Walters has spent more than 40 years studying and researching the science of interview and interrogation. He is the author of Principles of K…
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2023 is rapidly approaching, with no shortage of challenges for channel leaders and marketers. What channel efforts should we focus on most, especially in a down economy with more uncertainty ahead? How do we do more with less? If you ask Theresa Caragol, CEO and Founder of Achieve Unite, it's all about “Marketing, Marketing, Marketing." That is a …
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In this Halloween Special we hear a true story that's out of this world.Por Steve Kellams
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Dispatch is one of the most important parts of the emergency management system. They are the first ones to talk to the public, they answer questions, and send help where needed. It’s also the one we tend to forget about. To help us understand more about Dispatch and what they do I talked with Adam Timm. Adam Timm worked as a dispatcher for LAPD for…
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Marketing is key to driving revenue in a down economy. So how do we get partners to embrace it and then make it successful for their organization? If you ask Meaghan Sullivan, Head of Global Ecosystems and Mid-Market at SAP, partners need to rethink the way they do marketing today. They have to transform beyond their ‘status quo’ strategies and tac…
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I have worked with most of the federal agencies at one time or another and for the most part the individual agents were great. Dedicated professionals working hard to solve the cases. I always appreciated the resources they could bring to a case. But the moment I had to deal with one of the “Guys in Charge” things tended to take a turn for the wors…
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