Marketing Big Food & Bev Brands With Tiffany Wilburn The Zee Marketing podcast

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Marketing Big Food & Bev Brands with Tiffany Wilburn

2M ago 43:20

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Contenido proporcionado por Zev Gotkin. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Zev Gotkin o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Tiffany Wilburn is a fractional food & beverage Chief Marketing Officer, the founder of Clever Disruption, and brand strategist who has been published in AdWeek. Throughout her career, she has helped larger-than-life brands such as Nestle, TGIF Fridays, Hot Pockets, and Southern Comfort (AKA: SoCo) revamp their marketing strategies, develop new products, reach new audiences, and grow their market share. In addition to food/bev, she also provides consulting to beauty and CPG (consumer packaged goods) brands.

In this episode we talked about her work with big food/bev brands, lesser-known regional styles of pizza, sweet whiskey, and what makes a grocery shopper pick your product off the shelf over that of your competition. Apologies in advance if this episode makes you hungry!

Connect with Tiffany Wilburn: https://www.linkedin.com/in/tiffanywilburn/

Learn More: https://www.cleverdisruption.com/

Watch the episode on YouTube here:

… continue reading

87 episodios

#Business #Marketing #Zev Gotkin #Sales

Artwork

Marketing Big Food & Bev Brands with Tiffany Wilburn

The Zee Marketing Podcast

published 2M ago

Compartir

MP3•Episodio en casa

Contenido proporcionado por Zev Gotkin. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Zev Gotkin o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Tiffany Wilburn is a fractional food & beverage Chief Marketing Officer, the founder of Clever Disruption, and brand strategist who has been published in AdWeek. Throughout her career, she has helped larger-than-life brands such as Nestle, TGIF Fridays, Hot Pockets, and Southern Comfort (AKA: SoCo) revamp their marketing strategies, develop new products, reach new audiences, and grow their market share. In addition to food/bev, she also provides consulting to beauty and CPG (consumer packaged goods) brands.

In this episode we talked about her work with big food/bev brands, lesser-known regional styles of pizza, sweet whiskey, and what makes a grocery shopper pick your product off the shelf over that of your competition. Apologies in advance if this episode makes you hungry!

Connect with Tiffany Wilburn: https://www.linkedin.com/in/tiffanywilburn/

Learn More: https://www.cleverdisruption.com/

Watch the episode on YouTube here:

… continue reading

87 episodios

#Business #Marketing #Zev Gotkin #Sales

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