EP345: Why Marketing Yourself Makes You Feel Vulnerable & How To Build Your Confidence

The Wellness Business Podcast

A few weeks back I posted a few tips about marketing a wellness business in my Health Coach Client group and one coach shared this in her post…

“Oh my gosh! I struggle for sure at marketing myself! For some reason I randomly cry when I think about marketing myself or practicing. What the heck is that? I’m gonna need to figure that out.”

We often talk about making offers and selling programs without feeling salesy on this podcast, but for some coaches it goes beyond just feeling salesy. Some are actually having physical reactions like nausea, sweating, and in the case of this coach, even crying. On this episode, we want to explore this topic and offer some strategies that we believe will help if you fall into this category.

While imposter syndrome is one condition that can hold you back from marketing your coaching business full on, what we’re discussing today is something completely different. It’s more of a physical reaction brought about by the feeling of vulnerability. What we want to do today is to explore what’s causing that vulnerability.

In this week’s episode you’ll discover -

• The real reason you feel vulnerable when marketing your coaching program and why understanding the root cause brings the opportunity to increase confidence
• Five ways to separate your personal connection from the outcome of every sales conversation and feel really good no matter what answer you receive
• Why experiencing imposter syndrome is different than marketing vulnerability and how you can conquer both though a single weekly practice

Links mentioned in this episode:

Crushing Self-Doubt How to Tackle & Overcome Imposter Syndrome https://www.thewellnessbusinesspodcast.com/episode333/

How to Lead a 1 on 1 Discovery Call that Results in the Client Saying Yes https://www.thewellnessbusinesspodcast.com/episode24/

Links to Resources:

Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/

Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/

Karen’s Instagram - www.instagram.com/karenpattock/

Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/

Kathleen’s Instagram - www.instagram.com/kathleenlegrys/