It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
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Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Mia Mäkipää - Data & Analytics Strategist, AB2B - Get More from your Analytics Setup with GA4
Manage episode 345329248 series 1549774
Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Mia Mäkipää is Data & Analytics Strategist here at Advance B2B. We invited her on the SaaS Growth Hub Podcast to discuss how the latest developments in the data and analytics world are impacting marketing and how to make the best out of it. — In short, the episode covers: - What a Data & Analytics Strategist (really) does? - How our use of cookies is evolving. - How Google Analytics 4 (GA4) is a good change. - The great alternatives to GA4 - How to solve common data challenges most organizations face. - How to grow one’s data literacy skills. Happy listening! — Visit Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Follow Reeta on Twitter >> twitter.com/rhtoivanen
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Manage episode 345329248 series 1549774
Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Mia Mäkipää is Data & Analytics Strategist here at Advance B2B. We invited her on the SaaS Growth Hub Podcast to discuss how the latest developments in the data and analytics world are impacting marketing and how to make the best out of it. — In short, the episode covers: - What a Data & Analytics Strategist (really) does? - How our use of cookies is evolving. - How Google Analytics 4 (GA4) is a good change. - The great alternatives to GA4 - How to solve common data challenges most organizations face. - How to grow one’s data literacy skills. Happy listening! — Visit Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Follow Reeta on Twitter >> twitter.com/rhtoivanen
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Similar a The Growth Hub Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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…
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continue reading
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continue reading
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continue reading
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