It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Halloween Special - Marketing Horror Stories
MP3•Episodio en casa
Manage episode 345497012 series 1549774
Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
We love Halloween here at the SaaS Growth Hub Podcast. So, we decided to bring you a special episode on Marketing Horror Stories! Every marketer out there has either been involved in projects that have gone terribly wrong or they have had to do something they are now ashamed to admit. In this special episode, Seija and Reeta share a couple of marketing horror stories to make you shiver...! On the menu: - The spooky tale of a product launch relying on imaginary dollars. - The Curious Case of the Missing Roadmap. - The Legend of the cursed Email List - The Monster Marketer. - The tale of the monstrous motion machine called MQL. Happy Halloween everyone! 🎃 - — Visit Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> www.twitter.com/SaaSGrowthHub Follow Reeta on Twitter >> www.twitter.com/rhtoivanen
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109 episodios
MP3•Episodio en casa
Manage episode 345497012 series 1549774
Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
We love Halloween here at the SaaS Growth Hub Podcast. So, we decided to bring you a special episode on Marketing Horror Stories! Every marketer out there has either been involved in projects that have gone terribly wrong or they have had to do something they are now ashamed to admit. In this special episode, Seija and Reeta share a couple of marketing horror stories to make you shiver...! On the menu: - The spooky tale of a product launch relying on imaginary dollars. - The Curious Case of the Missing Roadmap. - The Legend of the cursed Email List - The Monster Marketer. - The tale of the monstrous motion machine called MQL. Happy Halloween everyone! 🎃 - — Visit Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> www.twitter.com/SaaSGrowthHub Follow Reeta on Twitter >> www.twitter.com/rhtoivanen
…
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