BJ Fogg on the Number One Mistake Digital Innovators Make, Almost Launching 1-800 Contacts and More

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BJ Fogg: Our Guest on the Digital Health Maven Podcast – Early October 2016

BJ Fogg is a digital health maven because of his relentless focus on using what we can learn about human psychology and behavior to help us craft highly effective digital solutions in health and beyond.

Fogg’s primary digital health maven trait is put humans first (click here to learn about the five traits of digital health mavens).

Fogg directs research and design at Stanford University’s Persuasive Technology Lab. He creates insight into how computing products–from websites to mobile phone apps–can be designed to change people’s behaviors. Fogg is well-known for shaping the strategies and tactics many are using to improve how digital technologies shape and enhance behavior — especially in the health arena. Fogg has earned many accolades and was named by Fortune Magazine as one of 10 new gurus you should know.

The Digital Health Maven Podcast is focused on illustrating how digital health mavens are using their curiosity, thirst for insights, human-centered approach, flexibility and bravery to change health and medicine for the better. The podcast is also designed to uncover how each person’s experiences and perspectives contributes to his or her ability to practice digital health maven traits such as embracing flexibility and cultivating curiosity.

In this episode of the Digital Health Maven Podcast, we focus on the digital health maven trait put humans first and how this skill can improve the way we develop and utilize digital innovations to change behavior, improve well-being and more.

Listen to this episode below.

This podcast, and the Digital Health Maven Project, is sponsored by Validic.

Would you like to be featured in a future episode of the Digital Health Maven Podcast? Click here to contact us.

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Additional Digital Health ResourcesWe have published numerous reports, courses, analysis, eBooks and more on the Digital Health Innovation Resources portal. Click here to learn more and register.

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