PERSEVERANCE, ETHICAL VALUES & A FAMILY-FIRST MINDSET | With Ricardo Casas and Kay Cote | The Business Spotlight

The Business Spotlight Series

Join host Kay Cote in this inspiring episode of the Business Spotlight Series as she sits down with Ricardo Casas, founder and CEO of Fahrenheit Marketing and Trek Notion. Ricardo shares his remarkable journey from growing up in poverty in Brazil to building a thriving business in the United States. Discover how his perseverance, ethical values, and family-first mindset shaped his entrepreneurial path.

In this episode, you'll hear:

The challenges and triumphs of starting a business during the 2008 recession.
Ricardo's decision to leave a high-powered agency job to create a more honest, client-centered business model.
Insights into the company culture at Fahrenheit Marketing, where a small, skilled team competes with industry giants.
Practical advice for aspiring entrepreneurs about maintaining integrity and prioritizing family.
Whether you're an entrepreneur, marketing enthusiast, or someone seeking inspiration, this episode is packed with actionable insights and heartfelt storytelling.

Don’t forget to subscribe for more episodes spotlighting extraordinary business leaders.

You can get in touch with Ricardo here on LinkedIn:
/ ricardocasas

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