Amplify Your Employer Branding Strategy with Tech People Leader Jennifer Paxton

Supermanagers

👉 Check out the resources mentioned here: https://fellow.app/supermanagers/jennifer-paxton-tech-people-leader-amplify-your-employer-branding-strategy/

This approach doesn't just create an environment that attracts and retains top talent; it’s fundamental in positioning yourself as an exceptional leader. Jennifer sheds light on navigating these complexities to create a workplace culture that resonates with both current and prospective employees.

Jennifer Paxton is the Senior Director of People and Talent at Roofr and a prominent leader in the tech industry. She has extensive experience establishing HR frameworks at high-growth startups like Privy, LevelUp, and Smile.io. Prior to joining Roofr, Jennifer co-founded Jamyr, a platform revolutionizing how recruiting teams utilize employee-generated video content.

In episode #185, Jennifer unpacks the nuances of building high-performing teams by creating clear career paths and leadership training customized to individual employees. Her insights also offer actionable strategies to elevate your employer brand and amplify your company culture.

Tune in to hear Jennifer's expert advice on cultivating an authentic employer brand and positioning your organization as a leader!

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TIME-STAMPED SHOW NOTES:

[05:45] When to trust your gut (and when to not)

[12:26] Developing career ladders in startups

[18:47] Tailoring manager training for leaders

[25:55] Investing in employer branding

[29:17] Tactics and tools for amplifying company culture

RESOURCES MENTIONED IN THIS EPISODE:

Connect with Jennifer on LinkedIn

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