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Contenido proporcionado por Akeel Jabber | Horizen Capital. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Akeel Jabber | Horizen Capital o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Mastering The Art of Marketing Through Storytelling with Jarie Bolander #221

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Manage episode 393704499 series 2807047
Contenido proporcionado por Akeel Jabber | Horizen Capital. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Akeel Jabber | Horizen Capital o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Jarie is the founder of Story-Driven, a company that utilizes storytelling techniques to accelerate brand awareness and generate leads for B2B businesses.

With a proven track record in startups, Jarie has successfully raised over $10 million in funding and played a key role in a $750M exit.

In this episode we cover:

  • 00:00 - Intro
  • 01:14 - Jarie's Engineer Journey to Marketing
  • 04:15 - Storytelling in B2B Brand Awareness and Lead Generation
  • 07:44 - B2B Marketers' Hesitation with Storytelling Strategies
  • 10:58 - Crafting Compelling Stories in Marketing Framework
  • 16:32 - Insights from B2C Tactics for B2B Marketers
  • 22:01 - Tips for B2B SaaS Marketers to Elevate Storytelling
  • 24:40 - Jarie's Favorite Activity To Get Into a Flow State
  • 25:07 - Jarie's Piece Of Advice For His 25-Year-Old Self
  • 26:17 - Jarie's Biggest Challenges at Story Driven
  • 27:15 - Instrumental Resources For Jarie's Success
  • 28:13 - What Does Success Mean for Jarie Today
  • 28:56 - Get In Touch With Jarie

Get In Touch With Jarie:

Jarie's LinkedIn

Story Driven Website


Mentions:

Stéphane Nasser


Books:

Story Driven Decks by Jarie Bolander

The War of Art by Steven Pressfield

Loonshots by Safi Bahcall


Tag Us & Follow:

Facebook

LinkedIn

Instagram


More About Akeel:

Twitter

LinkedIn

More SaaS Podcast Episodes

SaaS Consulting Services

How To Value Your SaaS Company

  continue reading

232 episodios

Artwork
iconCompartir
 
Manage episode 393704499 series 2807047
Contenido proporcionado por Akeel Jabber | Horizen Capital. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Akeel Jabber | Horizen Capital o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Jarie is the founder of Story-Driven, a company that utilizes storytelling techniques to accelerate brand awareness and generate leads for B2B businesses.

With a proven track record in startups, Jarie has successfully raised over $10 million in funding and played a key role in a $750M exit.

In this episode we cover:

  • 00:00 - Intro
  • 01:14 - Jarie's Engineer Journey to Marketing
  • 04:15 - Storytelling in B2B Brand Awareness and Lead Generation
  • 07:44 - B2B Marketers' Hesitation with Storytelling Strategies
  • 10:58 - Crafting Compelling Stories in Marketing Framework
  • 16:32 - Insights from B2C Tactics for B2B Marketers
  • 22:01 - Tips for B2B SaaS Marketers to Elevate Storytelling
  • 24:40 - Jarie's Favorite Activity To Get Into a Flow State
  • 25:07 - Jarie's Piece Of Advice For His 25-Year-Old Self
  • 26:17 - Jarie's Biggest Challenges at Story Driven
  • 27:15 - Instrumental Resources For Jarie's Success
  • 28:13 - What Does Success Mean for Jarie Today
  • 28:56 - Get In Touch With Jarie

Get In Touch With Jarie:

Jarie's LinkedIn

Story Driven Website


Mentions:

Stéphane Nasser


Books:

Story Driven Decks by Jarie Bolander

The War of Art by Steven Pressfield

Loonshots by Safi Bahcall


Tag Us & Follow:

Facebook

LinkedIn

Instagram


More About Akeel:

Twitter

LinkedIn

More SaaS Podcast Episodes

SaaS Consulting Services

How To Value Your SaaS Company

  continue reading

232 episodios

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