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Contenido proporcionado por Ben Blackmon. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Ben Blackmon o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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How To Build An Audience: The Basics

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Manage episode 419618999 series 3575718
Contenido proporcionado por Ben Blackmon. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Ben Blackmon o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

How do you build an audience from the ground up?

First, realize you can't do everything, so pick your battle.

Define your audience. Who do you want to work with? Where are they? What are they saying? What is the biggest challenge your offer solves for them?

Remember the 5 x 5 x 5 rule.

If a lead doesn't convert to a client in the first 5 weeks, it will take at least 5 months, and they will need to opt in 5 times to your lead magnets, challenges, webinars, etc.

If you have a podcast, then get them to listen to it. Leads who listen to a podcast episode will close as a new client more than 93% of the time.

If you don't have a podcast, keep publishing relevant content on your social media account(s) and email.

Pick a platform and post often.

You're trying to learn what connects with your audience. Pay attention to how they respond and make more content around the items they react to the most.

If you're over 40 and late to the entrepreneurial game then subscribe to the Marketing With A Twang Newsletter. Simple, actionable ways to build your business without overwhelming you.
Subscribe to the Marketing With A Twang Newsletter
Listen to the Facebook Ads With A Twang Podcast

  continue reading

Capíttulos

1. Building Audience (00:00:00)

2. Email Marketing and Content Strategy (00:11:15)

4 episodios

Artwork
iconCompartir
 
Manage episode 419618999 series 3575718
Contenido proporcionado por Ben Blackmon. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Ben Blackmon o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

How do you build an audience from the ground up?

First, realize you can't do everything, so pick your battle.

Define your audience. Who do you want to work with? Where are they? What are they saying? What is the biggest challenge your offer solves for them?

Remember the 5 x 5 x 5 rule.

If a lead doesn't convert to a client in the first 5 weeks, it will take at least 5 months, and they will need to opt in 5 times to your lead magnets, challenges, webinars, etc.

If you have a podcast, then get them to listen to it. Leads who listen to a podcast episode will close as a new client more than 93% of the time.

If you don't have a podcast, keep publishing relevant content on your social media account(s) and email.

Pick a platform and post often.

You're trying to learn what connects with your audience. Pay attention to how they respond and make more content around the items they react to the most.

If you're over 40 and late to the entrepreneurial game then subscribe to the Marketing With A Twang Newsletter. Simple, actionable ways to build your business without overwhelming you.
Subscribe to the Marketing With A Twang Newsletter
Listen to the Facebook Ads With A Twang Podcast

  continue reading

Capíttulos

1. Building Audience (00:00:00)

2. Email Marketing and Content Strategy (00:11:15)

4 episodios

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