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Ep 046: Email Metrics You Need to Track Each Month
Manage episode 458428997 series 3552429
Contenido proporcionado por Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Email marketing can feel like a data maze—open rates, click rates, conversions, oh my! How do you know which numbers matter most? In this episode, Branda takes a deep dive into the essential email metrics every business owner should track monthly. Discover why these numbers are key to your success and learn practical tips to improve them for better engagement and sales.
Tune in as Branda discusses:
- The importance of open and click rates and how to improve them.
- The role of segmentation and A/B testing in boosting engagement.
- Why tracking subscribers and unsubscribers helps grow a stronger list.
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CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital
CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective
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