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'Play with facts, not emotions'- culture war comms, PRWeek podcast
Manage episode 413019797 series 1563495
Contenido proporcionado por PRWeek Podcasts. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente PRWeek Podcasts o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
PR consultant Mark Borkovski discusses culture wars in the latest episode of PRWeek’s Beyond the Noise podcast.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Joining the podcast this week is PR consultant, author and popular public speaker Mark Borkowski.
A regular in PRWeek’s Power Book, he is the founder of his eponymous PR agency Borkowski, which has successfully delivered publicity, communications and crisis management campaigns for over 30 years.
Speaking to PRWeek UK editor John Harrington and news editor Siobhan Holt, Borkowski discusses how to navigate ‘culture wars’.
There has been a spate of high-profile incidents by brands recently, from Bud Light’s missteps in handling the aftermath of its partnership with trans influencer Dylan Mulvaney last year to Nike’s England men’s football kit featuring what the brand described as a ‘playful’ version of the St George’s Cross on the collar.
In this episode, Borkowski talks about the challenges associated with ‘culture wars’ and considers the recent examples in the news. He reflects on how the changing media landscape is affecting the situation.
We also hear his insight on avoiding controversy and backlash.
Hosted on Acast. See acast.com/privacy for more information.
137 episodios
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Manage episode 413019797 series 1563495
Contenido proporcionado por PRWeek Podcasts. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente PRWeek Podcasts o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
PR consultant Mark Borkovski discusses culture wars in the latest episode of PRWeek’s Beyond the Noise podcast.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Joining the podcast this week is PR consultant, author and popular public speaker Mark Borkowski.
A regular in PRWeek’s Power Book, he is the founder of his eponymous PR agency Borkowski, which has successfully delivered publicity, communications and crisis management campaigns for over 30 years.
Speaking to PRWeek UK editor John Harrington and news editor Siobhan Holt, Borkowski discusses how to navigate ‘culture wars’.
There has been a spate of high-profile incidents by brands recently, from Bud Light’s missteps in handling the aftermath of its partnership with trans influencer Dylan Mulvaney last year to Nike’s England men’s football kit featuring what the brand described as a ‘playful’ version of the St George’s Cross on the collar.
In this episode, Borkowski talks about the challenges associated with ‘culture wars’ and considers the recent examples in the news. He reflects on how the changing media landscape is affecting the situation.
We also hear his insight on avoiding controversy and backlash.
Hosted on Acast. See acast.com/privacy for more information.
137 episodios
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Similar a Beyond the Noise - the PRWeek podcast
The Moneycontrol Podcast is your daily source of business news, investment analysis and advice on stocks and the markets. Tune in to broaden your horizons with podcasts by journalists, experts and analysts giving you a head-start in the investment game.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
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…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
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continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
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