))
J is for Journey Maps
Manage episode 363476562 series 3441576
Contenido proporcionado por Lucy Patterson & Tracy Sharp, Lucy Patterson, and Amp; Tracy Sharp. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lucy Patterson & Tracy Sharp, Lucy Patterson, and Amp; Tracy Sharp o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode we explain a bit more about one of the most commonly used tools in Design Thinking, journey - and empathy - maps. Within business, maps may relate to your customer's thoughts, feelings and journey, how your processes flow, or how you get to a sale. We'll chat customers touchpoints, and help you identify where they are in their journey with you: Awareness, consideration, purchase, retention and advocacy. Plus, we'll take a telling look at the journey of your key compet...
…
continue reading
46 episodios
Compartir
