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Contenido proporcionado por Shlomi Ron. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Shlomi Ron o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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How to Harness the Power of Social Listening for Curating an Effective Visual Storytelling Strategy?
Manage episode 190767909 series 1444152
Contenido proporcionado por Shlomi Ron. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Shlomi Ron o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Do you know how to harness the power of social listening to craft more authentic visual stories from your audience oceans of conversations?
With over 5 billion content pieces that are produced every day, the hunt for your dormant intelligence will be decided by skill and strategy.
Imagine having a real-time "magic pitchfork" that finds the most valuable nuggets of information to match your business objectives.
In this episode, Shlomi Ron, co-founder at The Visual Storytelling Institute is speaking with social listening maven, David Berkowitz, Chief Strategy Officer at Sysomos.
About our guest
David Berkowitz is the chief strategy officer at Sysomos. Previously, he served as chief marketing officer at Publicis Groupe creative agency MRY. Prior to that, he spent seven years leading emerging media at Dentsu agency 360i, co-founding its social media practice and running its Startup Outlook initiative.
Through his agency work, he has been a strategist and advisor to brands such as Coca-Cola, Johnson & Johnson, Mondelez, and NBC Universal. David has contributed more than 500 columns to outlets such as Ad Age, MediaPost, and VentureBeat, and he has penned his Serial Marketer blog since 2005. He has spoken at more than 300 events globally.
What you will learn:
- Why is social listening vital for crafting a business story?
- What are the core challenges marketers are facing today when researching their customer segments?
- How visual storytelling plays out into social listening?
- 2 examples of successful social listening done right
- 3 basic social listening tips you can apply to your business today
Read our episode's blog post about this topic on VSI Blog.
This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL.
Looking for a custom Visual Storytelling workshop around your product/service?
Learn more and schedule a FREE conversation.
Get full access to Visual Storytelling Newsletter at newsletter.visualstorytell.com/subscribe
56 episodios
How to Harness the Power of Social Listening for Curating an Effective Visual Storytelling Strategy?
Compartir
Manage episode 190767909 series 1444152
Contenido proporcionado por Shlomi Ron. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Shlomi Ron o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Do you know how to harness the power of social listening to craft more authentic visual stories from your audience oceans of conversations?
With over 5 billion content pieces that are produced every day, the hunt for your dormant intelligence will be decided by skill and strategy.
Imagine having a real-time "magic pitchfork" that finds the most valuable nuggets of information to match your business objectives.
In this episode, Shlomi Ron, co-founder at The Visual Storytelling Institute is speaking with social listening maven, David Berkowitz, Chief Strategy Officer at Sysomos.
About our guest
David Berkowitz is the chief strategy officer at Sysomos. Previously, he served as chief marketing officer at Publicis Groupe creative agency MRY. Prior to that, he spent seven years leading emerging media at Dentsu agency 360i, co-founding its social media practice and running its Startup Outlook initiative.
Through his agency work, he has been a strategist and advisor to brands such as Coca-Cola, Johnson & Johnson, Mondelez, and NBC Universal. David has contributed more than 500 columns to outlets such as Ad Age, MediaPost, and VentureBeat, and he has penned his Serial Marketer blog since 2005. He has spoken at more than 300 events globally.
What you will learn:
- Why is social listening vital for crafting a business story?
- What are the core challenges marketers are facing today when researching their customer segments?
- How visual storytelling plays out into social listening?
- 2 examples of successful social listening done right
- 3 basic social listening tips you can apply to your business today
Read our episode's blog post about this topic on VSI Blog.
This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL.
Looking for a custom Visual Storytelling workshop around your product/service?
Learn more and schedule a FREE conversation.
Get full access to Visual Storytelling Newsletter at newsletter.visualstorytell.com/subscribe
56 episodios
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Similar a Visual Storytelling Today
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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continue reading
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
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