🥰✨ Harness the Power of Positivity: How Upworthy VP Lucia Knell Builds Creative Communities

Unleash Your Inner Creative with Lauren LoGrasso (A Creativity Podcast)

Do you want to make work that makes a difference in the world? Work that shows the true beauty of humanity? If this sounds like you, you may fear that it might not reach the audience it deserves as the algorithm seems to reward divisive and fear-mongering content. Today’s guest is author and Vice President of Upworthy, Lucia Knell. Lucia has a depth of knowledge on how seeing and sharing stories of human goodness can profoundly impact our personal well-being and inspire positive change. Her story is proof that there’s a way forward for good.

From this conversation you’ll learn:

-How to create and grow your work from an authentic and optimistic point of view.

-How to embrace the vulnerability of believing people are generally good.

-Tips for creating better boundaries with social media that support mental health.

-How community-driven content can foster genuine connections.

-Why it’s important to maintain your creative passions, no matter what your job is!

More on Lucia: Lucia Knell is the vice president of Upworthy, a media platform dedicated to sharing the best of humanity with the world. She’s spent her career championing the belief that the internet can and should be used as a tool to unite people vs. stoke division. During her tenure at Upworthy she developed the @Upworthy Instagram account, which now has 5 million followers (and counting). She is the co-author of Upworthy’s new book,GOOD PEOPLE: Stories From the Best of Humanity, published in partnership with National Geographic Books. A fierce advocate for mental health access, she strongly believes in the power of taking a step back from social media and engaging in the real world. She is a proud cum laude graduate of Kenyon College in Gambier, Ohio with a B.A. in Spanish Literature and Dance. She splits her time between Los Angeles and New York City.

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