James Wedmore Shares the Biggest Mistakes Digital CEOs Make and How to Avoid Them

Unleash the Awesome

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1:25 Success isn't a straight path and James explains some of the detours he made along the way and what he learned from them.

3:05 James' first business was a mobile bartending business called Beach City Bartending.

5:00 He realized this bartending business was only successful when he was trading hours for dollars, and because he kept reading books and taking courses on entrepreneurial options, he came up with the idea to launch an online course called "Bartend for Profit."

6:58 He surveyed his audience and discovered he was being found mostly on YouTube so he started teaching people how he was doing that which led to "Video Traffic Academy" (VTA) which is where Dave met James.

8:15 "Video Traffic Academy" became a multi million dollar product at a $97 price point.

8:28 VTA is where Dave started doing videos online, primarily on YouTube, which led to his famous appearance on Good Morning America...
3 Life Hacks to Host a Party - GMA
https://abcnews.go.com/GMA/video/life-hacks-host-party-33856838 .

9:30 Once you get a course online, other people start to see you as an authority and start seeking out for partnerships.

9:49 In 2013 Carl Daikeler, co-founder, Chairman and CEO of Beachbody, reached out to James to partner with him so that Beachbody coaches could learn how to get their videos online using Video Traffic Academy.

10:45 VTA grew to a $2 million business and people started to ask him how he did that, and that's where the idea for "Business by Design" came from.

12:30 Most people launching a business online aren't running their business like a business, which is running them into the ground.

13:02 You can't score if you don't get in the game. James calls them "at bat moments" - you can't hit the ball if you never step up to the plate and swing.

15:02 You can't find a successful person today that doesn't have a string of failures, but they just keep adapting and keep going.

15:53 The biggest mistake online course creators make is wasting a ton of time and energy creating something without validating it first in the marketplace.

17:30 "You aren't really in business until a sale is made." - James Wedmore

17:38 James shares his "Monetize Before You Make It" strategy.

21:59 Three things happen when you "monetize before you make it" - proof of concept, profit/revenue, and social proof/testimonials.

23:37 You can learn more about these concepts and so much more during James' "Rise of the Digital CEO" free workshop that starts June 17th. You can reserve your spot now at https://gambrill.com/dceo .

25:33 A critical mindset shift is required if you want to be a successful digital CEO.

26:14 "Your business is a reflection of you." - James Wedmore

27:14 Make sure you grab the Digital CEO Dashboard when you register at https://gambrill.com/dceo .

27:55 "Most people are flying blind in their business. They don't know what KPI's to focus on." - James Wedmore

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