Maximizing Your Content Reach in the Age of AI and SEO Changes
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Grab your favorite beverage and settle in as we dive into how content creation is rapidly changing. Following up on last week’s recycled episodes, we'll discuss the evolving landscape of SEO influenced by AI tools and chatbots. From Google's use of AI overviews to OpenAI's new search engine, these innovations are shifting how we approach content marketing. This week, we'll break down my current strategies for planning and recycling content, the importance of multi-platform distribution, and the critical role of email marketing. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Content Recycling and Multi-Platform Distribution Uncle Ron emphasizes the importance of recycling content and distributing it across various platforms like websites, social media, YouTube, email, and business listings to maximize visibility. Impact of AI on SEO He discusses how AI tools and changes in search engine result pages, like Google's AI overviews, are affecting traditional SEO practices, making it crucial to adapt content strategies accordingly. Building Responsive Lists Uncle Ron stresses the value of building an engaged email or text message list, as these direct lines of communication can yield greater success than relying solely on organic clicks driven by conventional search engines.
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