Pod#182 - Khizra Munir - Brands, Twitter, Sattarbuksh, Cats, Her Podcast! TPR Pod podcast

Pod#182 - Khizra Munir - Brands, Twitter, Sattarbuksh, Cats, Her Podcast!

2y ago 1:18:02

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Khizra Munir is finally on the show! She's somebody I'd been meaning to speak to years and we'd been failing to coordinate but now its up! She's been in ads/brands space for many years so obviously I wanted to get her views on how the industry has changed in front of her, get some content creator perspectives from the other side, and also talk about a whole lot more. Great chat, lots of silliness.

Things discussed in this episode:

00:00 Intro and why is Khizra here and what is her job

04:57 Growing up in Lahore, going to a rich person school without actually being rich

10:16 Moving to Karachi, getting through Indus Valley

16:03 Writing a popular blog lands her a job at one of the biggest ad agencies in Pakistan

21:14 Going to India, how internet changed the industry, leaving Interflow and trying new things

29:03 All about Sattarbuksh! How the idea came around, what she did, going viral regularly

35:21 How was Khizra good at marketing/brand work on the internet from the very start?

39:04 How the branding scene shifted fully to content creators, and how they’re not all the same

45:49 Working with big creators vs up & coming, Instagram vs TikTok

51:09 She started her own podcast! Why? Why are podcasts becoming more acceptable?

57:53 Khizra has many cats and some dogs too and this is totally fine and normal

1:01:09 Sudden interlude to talk about her getting her Masters in the UK and working at a restaurant

1:05:00 Back to talking about her podcast! What’s the aim, what’s the name, WHY is the name

1:11:04 Nihari Jinn story!

1:16:52 Outro

LINKS:

Her Instagram: https://www.instagram.com/khizm/

Her Twitter: https://twitter.com/KhizM

Her new podcast!: https://www.youtube.com/@sisterplzofficial

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