How To Raise Your Prices

Through The Marketing Lens

This week on Through The Marketing Lens, we are diving into the topic of raising your prices! This is a struggle that comes up for every entrepreneur at some point, because raising your rates is a great way to scale your business.
Today I'll be taking you through some common mindset blocks around this and giving you some practical tips for how to go about it.
We're talking about:

• When to raise your rates as a service provider and how this also applies to product-based businesses
• The subjectivity of value
• Using lower-price offers as a way to retain clients
• How to assess the value you bring to the table and positioning your brand accordingly
• Mindset blocks around raising prices

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