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#135 Coke vs. Pepsi: The Hidden Power of Brand Expectations (English)
Manage episode 424404855 series 2101627
Contenido proporcionado por Arbab Usmani. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Arbab Usmani o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Join us on this captivating episode of "UppSkill Podcast" as we delve into the iconic Pepsi Challenge and unravel the hidden power of brand expectations.
Discover how this simple yet revolutionary experiment revealed surprising truths about consumer behavior and the influence of branding on our preferences.
Learn how our preconceived notions can shape our taste and decision-making processes.
Whether you’re a marketing enthusiast or just curious about the workings of the human mind, this episode offers valuable lessons on the profound impact of expectations in our everyday choices.
Don't miss this exploration of one of the most famous battles in the Cola Wars and what it teaches us about the psychology behind our decisions.
140 episodios
#135 Coke vs. Pepsi: The Hidden Power of Brand Expectations (English)
The UppSkill Podcast - Marketing, Business and Everything Startup
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Manage episode 424404855 series 2101627
Contenido proporcionado por Arbab Usmani. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Arbab Usmani o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Join us on this captivating episode of "UppSkill Podcast" as we delve into the iconic Pepsi Challenge and unravel the hidden power of brand expectations.
Discover how this simple yet revolutionary experiment revealed surprising truths about consumer behavior and the influence of branding on our preferences.
Learn how our preconceived notions can shape our taste and decision-making processes.
Whether you’re a marketing enthusiast or just curious about the workings of the human mind, this episode offers valuable lessons on the profound impact of expectations in our everyday choices.
Don't miss this exploration of one of the most famous battles in the Cola Wars and what it teaches us about the psychology behind our decisions.
140 episodios
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Similar a The UppSkill Podcast - Marketing, Business and Everything Startup
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
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