Founder Feature: Sahithya Wintrich of Chutni Punch

The Startup CPG Podcast

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21d ago 42:22

MP3•Episodio en casa

In this episode of the Startup CPG podcast, Grace Kennedy chats with Sahithya Wintrich, the founder of Chutni Punch. Inspired by traditional South Indian chutni powders, Sahithya has turned her family's recipes into a unique line of seasonings that can be used in many types of dishes, not just Indian food.

Sahithya shares her journey into the consumer packaged goods (CPG) industry, discussing the challenges she faced with product development, branding, and the importance of listening to customer feedback. She talks about her experiences promoting Chutni Punch at trade shows, building relationships with retailers, and balancing her business with her personal life.

Together, Grace and Sahithya explore the importance of building a community and creating new products that help people enjoy tasty, healthy meals. Grace praises Chutni Punch for its success and its contribution to the startup CPG world.

Don’t miss this inspiring episode! Tune in to learn from Sahithya’s journey and discover how you can make your own mark in the CPG industry. If you enjoyed this episode, please subscribe, rate, and share it with other entrepreneurs!

Listen in as they share about:

Introduction to Chutni Punch
Inspiration for the Brand
Development Process & Branding Journey
Product Usage & Product Versatility
Consumer Engagement Strategies
Trade Show Experience
Building Retail Relationships
Challenges of Being a Female Founder
Branding and Community Building
Future Plans for Chutni Punch

Episode Links:

Website: https://chutnipunch.com/collections/frontpage
LinkedIn: https://www.linkedin.com/in/sahithya-wintrich/

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

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Questions or comments about the episode? Email Daniel at podcast@startupcpg.com
Episode music by Super Fantastics

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