100 cold calls a day for a year created this $15 million dollar business | #608

The Small Business Big Marketing Podcast with Timbo Reid

21 year-old Pam Jabbour made 100 cold calls a day for a year before securing her first client. 100 cold calls. A day. At the age of 21!! 17 years on, she has offices in Australia and China, and runs a multi-million dollar business that dresses 350,00 people daily, Including some seriously blue chip clients and Australia’s Winter Olympics team. And guess what she attributes her success to? Marketing. Good old fashioned marketing! It’s a well-presented episode 608 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.

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A little more about Total Image Group Founder Pam Jabbour …

Pam Jabbour is the founder of corporate uniform business Total Image Group.

A 17 year-old Aussie-owned family business that designs and supplies corporate uniforms.

She’s got 36 staff, offices in Australia and China, and a list of blue-chip clients any of us would give their eye teeth for.

You’re going to love Pam as she generously reveals the secrets to her success including her deep respect for marketing, how she mastered the art of cold calling, how she wins big corporate contracts, the ups and downs of running a family business, how she’s built a culture that attracts and retains great staff, how she deals with Imposter Syndrome and plenty more.

I started off by asking Pam how it feels knowing she dresses 350,000 people every day.

Resources mentioned in this episode of your favorite marketing podcast

Interview with Thankyou Group founder Daniel Flynn.

Interview with Rip Curl founder Bryan Singer.

Interview with Flight Centre co-founder Geoff Harris.

Services every business owner needs that Timbo recommends

How to generate organic traffic to your website
(without spending anything on advertising)

High converting website designers
(They built this website - take this simple quiz and see where yours needs improving)

DIY SEO training - The most cost-effective way to get on page 1 of Google
(20% off with discount code Timbo20)

Proven customer attraction strategy
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Businesses that made this podcast possible (please support them)

DELL Technologies - Small business solutions

Studio 1 Design - High converting website designers

Fun Escapes - Proven customer attraction ideas

Hawk Academy - DIY SEO training (discount code Timbo20 for 20% off)

Thanks for tuning in. May your marketing be the best marketing.

Timbo Reid
0480 015 150

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