Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
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Contenido proporcionado por Josh Matthews and Vanessa Grant, Josh Matthews, and Vanessa Grant. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Josh Matthews and Vanessa Grant, Josh Matthews, and Vanessa Grant o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Understanding ISV's and the Salesforce AppExchange, with Peter Ganza
Manage episode 385041506 series 3448123
Contenido proporcionado por Josh Matthews and Vanessa Grant, Josh Matthews, and Vanessa Grant. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Josh Matthews and Vanessa Grant, Josh Matthews, and Vanessa Grant o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Peter Ganza, the 'AppExchange Whisperer', and tech veteran Janeen Marquardt join me, Vanessa Grant, to share their insights on navigating the complex world of ISVs, product management, and the power of the AppExchange. We unravel the challenges and opportunities that Dreamforce presents for ISVs and explore alternative strategies that might be the game-changer for your business.
Enter the world of product marketing through the experiences of our seasoned guests. From localizing messaging and developing compelling customer stories to transforming marketing strategies in small ISVs, Peter and Janeen lay the stepping stones to success. We dive deep into the effectiveness of Dreamforce and how it compares to smaller, more targeted events. We also shed light on the role of partner ecosystems and their undeniable contribution to Salesforce's success.
Stay tuned as we shift gears toward career growth and personal resilience. We tackle the daunting reality of toxic work environments, drawing from our experiences and challenging you to prioritize your mental well-being over any job. Peter shares his invaluable advice on successful career pivots and the art of maintaining a positive attitude. Not one to shy away from life's curveballs, he recounts his own journey of unexpected challenges and the resilience that saw him through. From product marketing, and ISV partnerships, to personal growth within the Salesforce ecosystem, this episode will accompany your roadmap to success.
Capíttulos
1. Understanding ISV's and the Salesforce AppExchange, with Peter Ganza (00:00:00)
2. Salesforce Career and App Exchange Discussion (00:00:02)
3. Tech Career Journey and Product Marketing (00:04:49)
4. Effectiveness of Dreamforce for ISVs (00:17:58)
5. App Exchange Whisperer (00:24:25)
6. Success and Focus in ISVs (00:32:27)
7. Salesforce ISV Partners and Competition (00:49:41)
8. Evaluate Buying, Building, or Partnering (00:54:19)
9. Evaluating ISVs and App Exchange Reviews (01:00:42)
10. Lessons From Bad Job Experience (01:16:03)
11. Life's Unexpected Challenges and Embracing Resilience (01:20:41)
12. Gemma Beth's Journey in Salesforce Community (01:32:56)
13. Positive Support in the Salesforce Community (01:38:41)
56 episodios
Compartir
Manage episode 385041506 series 3448123
Contenido proporcionado por Josh Matthews and Vanessa Grant, Josh Matthews, and Vanessa Grant. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Josh Matthews and Vanessa Grant, Josh Matthews, and Vanessa Grant o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Peter Ganza, the 'AppExchange Whisperer', and tech veteran Janeen Marquardt join me, Vanessa Grant, to share their insights on navigating the complex world of ISVs, product management, and the power of the AppExchange. We unravel the challenges and opportunities that Dreamforce presents for ISVs and explore alternative strategies that might be the game-changer for your business.
Enter the world of product marketing through the experiences of our seasoned guests. From localizing messaging and developing compelling customer stories to transforming marketing strategies in small ISVs, Peter and Janeen lay the stepping stones to success. We dive deep into the effectiveness of Dreamforce and how it compares to smaller, more targeted events. We also shed light on the role of partner ecosystems and their undeniable contribution to Salesforce's success.
Stay tuned as we shift gears toward career growth and personal resilience. We tackle the daunting reality of toxic work environments, drawing from our experiences and challenging you to prioritize your mental well-being over any job. Peter shares his invaluable advice on successful career pivots and the art of maintaining a positive attitude. Not one to shy away from life's curveballs, he recounts his own journey of unexpected challenges and the resilience that saw him through. From product marketing, and ISV partnerships, to personal growth within the Salesforce ecosystem, this episode will accompany your roadmap to success.
Capíttulos
1. Understanding ISV's and the Salesforce AppExchange, with Peter Ganza (00:00:00)
2. Salesforce Career and App Exchange Discussion (00:00:02)
3. Tech Career Journey and Product Marketing (00:04:49)
4. Effectiveness of Dreamforce for ISVs (00:17:58)
5. App Exchange Whisperer (00:24:25)
6. Success and Focus in ISVs (00:32:27)
7. Salesforce ISV Partners and Competition (00:49:41)
8. Evaluate Buying, Building, or Partnering (00:54:19)
9. Evaluating ISVs and App Exchange Reviews (01:00:42)
10. Lessons From Bad Job Experience (01:16:03)
11. Life's Unexpected Challenges and Embracing Resilience (01:20:41)
12. Gemma Beth's Journey in Salesforce Community (01:32:56)
13. Positive Support in the Salesforce Community (01:38:41)
56 episodios
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Similar a The Salesforce Career Show
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
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continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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