Craig Martelle - How to Sell 20 Books to Make 50K

The Publishing Performance Show

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Craig Martelle is a prolific author with nearly 200 published works, including over 110 full-length novels. A retired Marine and former lawyer, Craig is also the founder of the 20 Books to 50K community and a key figure in the indie author world.
In this episode:

• Craig's journey from Marine to bestselling author
• Strategies for writing and publishing multiple books per year
• The importance of book pricing and how it affects sales
• Insights into international markets, particularly German translations
• The evolution and impact of author conferences
• Tips for building and managing online author communities
• Balancing fiction and non-fiction writing
• The importance of mindset in an author's career

Resources mentioned:

• 20 Books to 50K Facebook group
• Author Nation conference (formerly 20 Books Vegas)
• Self-Publishing Show Live conference
• Amazon ads for authors
• Findaway Voices for audiobooks
• TranslateBooks.com for translations

Books Mentioned:

• Ian Bragg thriller series
• Cygnus Space Opera series
• End Times Alaska series
• Free Trader series
• Battleship Leviathan series
• "Witten Wisdom"
• "An Author's Legacy"

Connect with Craig Martelle:

• Website: craigmartelle.com
• Facebook group: 20 Books to 50K

Connect with Teddy Smith:

• Website: https://publishingperformance.com/
• Facebook - https://www.facebook.com/publishingperformance/
• Pinterest - https://nz.pinterest.com/publishingperformance/
• Instagram - https://instagram.com/publishingperformanceinsta
• Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
• Linkedin - https://www.linkedin.com/company/publishing-performance/

Join our Facebook Community - https://www.facebook.com/groups/publishingperformance/

Capíttulos

1. Introduction of Craig Martel and the Publishing Performance Show (00:00:00)

2. Craig discusses the number of books he has published (00:01:17)

3. Craig's inspiration for writing from Marine Corps experiences (00:03:16)

4. Craig's experience with traditional publishing (00:09:12)

5. Marketing strategies, including Amazon ads and pricing adjustments (00:14:50)

6. Approach to marketing non-fiction books and building authority (00:20:25)

7. Introduction to the 20 Books to 50K concept and Facebook group (00:25:55)

8. Expanding revenue streams beyond books (audiobooks, translations) (00:30:18)

9. Overview of the 20 Books Vegas conference and its evolution (00:33:33)

10. Recommendations for other author conferences (00:38:12)

11. Tips for getting the most out of author conferences (00:39:58)

12. Craig's book recommendation philosophy (00:42:15)

13. Where to find Craig online and join the 20 Books to 50K group (00:43:15)