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How To Spend More Of Your Google Grant
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Contenido proporcionado por Jono Long. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Jono Long o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquà https://es.player.fm/legal.
In this episode of the Pro Church Marketing Podcast, host Jono Long delves into a common challenge faced by churches and faith-based nonprofits: underutilizing the Google Ad Grant. Many organizations acquire the $10,000 monthly grant from Google but struggle to spend it effectively. Jono addresses this issue by focusing on one crucial aspect: AD QUALITY. He explains how Google's ad quality score plays a pivotal role in ad performance and offers insights into improving it. Listeners will discover key factors such as expected click-through rate, ad relevance, and landing page experience that can make a significant difference in utilizing the grant to its fullest potential. If you want to harness the power of Google's grant to reach more people and grow your ministry, this episode provides valuable guidance and practical tips. Don't miss out on this essential advice to maximize your online presence and make the most of Google's generosity for your church or nonprofit.
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