#033: Amplifying Young Multicultural Voices with Saad Khalid

The Native Experience Podcast: Translation, localization and multicultural marketing discussions

Send us a text

In this episode of The Native Experience podcast, we explore multicultural media and migrant integration with Saad Khalid, a pioneering figure in Australia's ethnic community broadcasting. As Project Director for the 2025 Australian Multicultural Youth Media Summit, Saad shares his journey as a first-generation Pakistani-Australian in media, highlighting the power of migrant-driven storytelling in fostering inclusivity.

Saad discusses his upbringing as a diplomat's son, his award-nominated documentary "Kings of the Desert" about South Asian Muslim camel drivers in the Australian Outback, and the vital role of multiculturalism.

The episode also focuses on the Multicultural Youth Media Summit's potential to amplify diverse voices and encourage young people as catalysts for cross-cultural understanding. Join us for a conversation on the transformative power of young storytellers in building bridges across cultures for a more inclusive future.

Want to know how to authentically reach, include, and engage your audiences in their native language and culture? The Native Experience Marketing (NX) book unveils the innovative NX framework, empowering professionals to develop culturally and linguistically authentic marketing strategies. Learn more about it here!

ABOUT OUR GUEST:

Saad Khalid is a first generation Pakistani Australian, and highly recognized leader in Australia’s multicultural media and ethnic broadcasting sector.

He serves as the Project Director for the 2025 Australian Multicultural Youth Media Summit at the National Ethnic and Multicultural Broadcasters’ Council (NEMBC).

Saad has been recognized as a finalist for 2024 Young Australian of the Year and listed among the 40 most influential Asian Australians under 40 for 2023.

As an award-winning documentary creator and podcaster, Saad started producing content under the National Features and Documentary Series (NFDS) and for the Community Broadcasting Foundation in 2019, with a focus on the forgotten history of migrants in Australia during the 1800s.

Through his various platforms, Saad continues to champion diversity in media, governance, and policy, using his voice to create inclusive spaces for migrant and diaspora communities.

ABOUT THE NATIVE EXPERIENCE:

In each episode, we invite professionals who have successfully localized their products or services, worked with Culturally and Linguistically Diverse communities to achieve equity, and/or have personal experiences that shed light on unique cultural nuances. Our guests share their empowering stories, lessons, and insights to inspire you to provide native communication in your own endeavors.

At LEXIGO, we believe that providing authentic and meaningful communication is essential to building strong connections with new audiences and markets. This is why we've created this podcast – to empower you, by sharing the experiences, knowledge, and passion of experts in the localisation and language world.

We believe that each guest's story will not only inspire you, but also provide valuable information on how to effectively communicate and connect with diverse audiences.

Whether you're a business owner, marketer, comms professional, translator or cultural enthusiast, or simply someone who values meaningful communication, join us on this journey as we explore the power of native experiences and how they can shape our world!

LINKS:

• Visit our website: Lexigo.com
• Get the Native Experience Marketing book: lexigo.com/nx
• Contact us: [e-mail]