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Answering the "So What?" Question
Manage episode 310509115 series 3052956
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Today we share our conversation with the Chief Marketing Officer of Winston Strawn, Howard Kravitz. He works us through the past, present, and future of the law firm marketing pitch, and how it is different from the consulting world, and how often marketers at a law firm have many more audiences than just a potential client. We hope you enjoy it!
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