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The right data for better decisions: How marketers can use on-demand and centralized data to make better decisions
Manage episode 405079957 series 2824610
In today's episode, we're joined by Evan Kaeding, Lead Solutions Engineer and host Edward Ford, Demand Gen Director at Supermetrics to explore a powerful framework that empowers marketers to make better decisions.
They delve into the concept of "fast data" and "slow data," highlighting the importance of having the right data, at the right time, for every marketing decision
Tune in and discover how to unlock the full potential of your marketing data!
Related sources:
- Marketing data, fast and slow - https://supermetrics.com/podcasts/marketing-data-fast-and-slow
Check out Supermetrics: https://supermetrics.com/start-trial
79 episodios
Manage episode 405079957 series 2824610
In today's episode, we're joined by Evan Kaeding, Lead Solutions Engineer and host Edward Ford, Demand Gen Director at Supermetrics to explore a powerful framework that empowers marketers to make better decisions.
They delve into the concept of "fast data" and "slow data," highlighting the importance of having the right data, at the right time, for every marketing decision
Tune in and discover how to unlock the full potential of your marketing data!
Related sources:
- Marketing data, fast and slow - https://supermetrics.com/podcasts/marketing-data-fast-and-slow
Check out Supermetrics: https://supermetrics.com/start-trial
79 episodios
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