))
New Privacy Legislations and How They Impact Your Marketing Efforts
Manage episode 355472667 series 3428448
Contenido proporcionado por The Marketing Insider: A Claritas Podcast. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Marketing Insider: A Claritas Podcast o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Welcome to the 2023 season of The Marketing Insider | A Claritas Podcast! For our first episode of the year, we welcome two experts in the world of privacy: Claritas CTO, Al Gadbut, and the CEO and Founder of BlueSky Privacy, Teresa Troester-Falk.
Together, they share the details on the new consumer privacy legislations that go into effect this year and what that means for marketers, how the concept of Sensitive Personal Information (SPI) may limit the data you previously had access to, whether identity graphs will lose their efficacy with the new, more restrictive laws, how new solutions like Google Topics plan to fill the void that cookies are sure to leave behind, and what to do if your company is unsure of its compliance with the laws that went into effect on January 1st.
So sit back and listen to this extra long episode and let us know which side you're on with the debate over whether we'll ever see a federal standard for privacy.
Article on Google Topics: https://blog.google/products/chrome/get-know-new-topics-api-privacy-sandbox/
Download more episodes of the podcast: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT
Learn about Claritas and find your best customers: https://claritas.com
Find us on Facebook: https://www.facebook.com/Claritas2.0/
Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/
Follow us on Twitter: https://twitter.com/Claritas2_0
50 episodios
Compartir
