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Overchoice: Why Too Many Options Is Hurting Your Business
Manage episode 240128402 series 2125633
Contenido proporcionado por Lorne Bronstein. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lorne Bronstein o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Have you ever gone into an ice cream parlor that has 31 flavors? You can’t wait to bite into the sweet and creamy chocolate (you’re one of those weirdo’s that bite into ice cream?) but you’ve been waiting behind a lady with her kids that has to taste every flavor because she wants to make sure she is making the right choice and there are so many options. This phenomenon is called “Overchoice” and it was coined by Alvin Toffler as early as 1970 in his book Future Shock. If we knew about this since the 70’s why are companies still offering too many options?
You can read the full article: here
93 episodios
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Manage episode 240128402 series 2125633
Contenido proporcionado por Lorne Bronstein. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Lorne Bronstein o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Have you ever gone into an ice cream parlor that has 31 flavors? You can’t wait to bite into the sweet and creamy chocolate (you’re one of those weirdo’s that bite into ice cream?) but you’ve been waiting behind a lady with her kids that has to taste every flavor because she wants to make sure she is making the right choice and there are so many options. This phenomenon is called “Overchoice” and it was coined by Alvin Toffler as early as 1970 in his book Future Shock. If we knew about this since the 70’s why are companies still offering too many options?
You can read the full article: here
93 episodios
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Similar a The Lorne Bronstein Show
We're no longer publishing new episodes of this podcast, but check out our podcast Consider This, where we help you make sense of a major news story and what it means to you six days a week.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
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…
continue reading
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…
continue reading
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