))
#14 - How to Advertise Like Nike?
Manage episode 433453351 series 3548095
Contenido proporcionado por Behtash Moojedi. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Behtash Moojedi o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Event Advertising, Emotional Marketing, Super Bowl, Olympics, Nike, Coca-Cola, Brand Strategy, Viewer Engagement, Advertising Analysis This episode examines how emotional themes in advertising—like humor, surprise, and togetherness—are effectively used in big tentpole events like the Super Bowl and the Olympics. It analyzes two contrasting ad campaigns from Nike and Coca-Cola during the Summer Olympics to explore how different approaches to these themes can influence viewer engagement and brand connection. Categories: Marketing Strategy, Brand Analysis, Advertising Coca Cola Olympics Commercial: https://www.youtube.com/watch?v=yYokUnh4i-I Nike Olympics Commercial: https://www.youtube.com/watch?v=pwLergHG81c
…
continue reading
21 episodios
Compartir
