The Art of Social Listening with Ryan Peña

The InstaFame Podcast

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This Podcast features Ryan Peña, Ryan is an Innovator and Strategist with over 10 years experience in the marketing and social media field. He’s known for implementing highly innovative solutions into rapidly changing environments. Currently, Ryan works at Be The Match to elevate their social media strategy and help change the lives of patients battling blood cancers or blood diseases. As a global speaker, he loves to share his learnings along the way while meeting and learning from others. Most recently, Ryan spoke in Egypt at the World Youth Forum alongside the President!

Whenever he breaks away from the internets, you can expect to see him with his 2 girls and wife, at a coffee shop or commuting on his bike.

If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me and Ryan, @ella.j.mae and @iryanpena.

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In this episode we cover:

• Trends Ryan sees emerging in the social media industry
• How to capitalize on user generated content on Instagram
• Different examples of engaging content
• How to find out which platforms your audience is hanging out on
• How to find your brand identity on social

Links:

Ryan's Instagram

Be The Match's Instagram

Be The Match's TikTok

Join Ryan on his life-saving mission. Sign up to get your swab kit in the mail and possibly save a life one day! Start here: https://join.bethematch.org/ryan

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