It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Contenido proporcionado por Sharon Toerek. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Sharon Toerek o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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260. Transforming White Label Partnerships Through AI Innovation, with Damian Papworth
Manage episode 434141182 series 3079242
Contenido proporcionado por Sharon Toerek. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Sharon Toerek o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Intro
Today’s episode welcomes Damian Papworth, founder and CEO of Globita. Damian, who began his career in finance and economics before transitioning to digital marketing, shares insights on the benefits of white labeling and how integrating AI tools can enhance agency operations and client services. Tune in to explore how these strategies can drive growth and innovation in the marketing industry.
What you will learn in this episode:
The benefits and operations of white label partnerships for agencies.
How AI is revolutionizing the marketing industry and client services.
The importance of clear roles and responsibilities in white label relationships.
Strategies for integrating AI into agency workflows.
How to maintain client-centric services while adapting to new technologies.
The significance of transparency in using AI tools with clients.
Strategic moves and industry insights for future-proofing your agency.
Bio
Born and raised in Melbourne, Australia, Damian Papworth started his career with a background in finance and economics, which led to roles administering superannuation processes for financial institutions at the turn of the millennium. However, Papworth didn’t feel challenged by the work and didn’t see a long-term path to professional growth.
Today, Damian is the CEO of Globital, a white label marketing services company that outsources marketing processes like SEO and PPC (Pay Per Click) for digital agencies all over the globe. Globital has offices in Australia, New Zealand, North America, Europe, South Africa, Pakistan, and the Philippines.
Globital has carved out a significant niche in digital marketing, evolving from Papworth’s small, accidental digital agency to a key player in the white label services sector.
Resources:
Website: https://www.globitalmarketing.com/
LinkedIn Personal: https://www.linkedin.com/in/damianpapworth/
LinkedIn Business: https://www.linkedin.com/company/globital/
277 episodios
Compartir
Manage episode 434141182 series 3079242
Contenido proporcionado por Sharon Toerek. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Sharon Toerek o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Intro
Today’s episode welcomes Damian Papworth, founder and CEO of Globita. Damian, who began his career in finance and economics before transitioning to digital marketing, shares insights on the benefits of white labeling and how integrating AI tools can enhance agency operations and client services. Tune in to explore how these strategies can drive growth and innovation in the marketing industry.
What you will learn in this episode:
The benefits and operations of white label partnerships for agencies.
How AI is revolutionizing the marketing industry and client services.
The importance of clear roles and responsibilities in white label relationships.
Strategies for integrating AI into agency workflows.
How to maintain client-centric services while adapting to new technologies.
The significance of transparency in using AI tools with clients.
Strategic moves and industry insights for future-proofing your agency.
Bio
Born and raised in Melbourne, Australia, Damian Papworth started his career with a background in finance and economics, which led to roles administering superannuation processes for financial institutions at the turn of the millennium. However, Papworth didn’t feel challenged by the work and didn’t see a long-term path to professional growth.
Today, Damian is the CEO of Globital, a white label marketing services company that outsources marketing processes like SEO and PPC (Pay Per Click) for digital agencies all over the globe. Globital has offices in Australia, New Zealand, North America, Europe, South Africa, Pakistan, and the Philippines.
Globital has carved out a significant niche in digital marketing, evolving from Papworth’s small, accidental digital agency to a key player in the white label services sector.
Resources:
Website: https://www.globitalmarketing.com/
LinkedIn Personal: https://www.linkedin.com/in/damianpapworth/
LinkedIn Business: https://www.linkedin.com/company/globital/
277 episodios
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Similar a The Innovative Agency
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The Moneycontrol Podcast is your daily source of business news, investment analysis and advice on stocks and the markets. Tune in to broaden your horizons with podcasts by journalists, experts and analysts giving you a head-start in the investment game.
…
continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
The daily drama of money and work from the BBC.
…
continue reading
In each episode of "Goldman Sachs Exchanges," people from the firm share their insights on developments shaping industries, markets and the global economy.
…
continue reading
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¡Desconecta con la aplicación Player FM !
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