Mastering Publicity: Elevate Your Writing Career with PR and Media Tactics - Tracy Lamourie

The Ingenium Books Podcast: Author. Publisher. Changemaker.

Are you struggling to get media coverage to promote your books and grow your author platform? When you do get the coverage, are you frustrated by media interviews that don't generate the traction you want?

We've brought in internationally recognized, award winning public relations expert Tracy Lamourie to help you crack the media code and establish yourself as a thought leader in your field.

In this podcast, you'll discover:

• How to prepare for and maximize every interview opportunity, from written to broadcast
• Powerful techniques to control the narrative and redirect lines of questioning in any media situation
• Strategies for leveraging your online presence and expertise to attract top media outlets
• And much more to stand out as an authority, build a high-impact author platform and generate the publicity that transforms your writing career.

Tune in now to learn from an expert public relations pro and crack the code to publicity that elevates your writing career.

The key moments in this episode are:
00:00:00 - Introduction
00:01:20 - Tracy Lamourie's Background
00:03:36 - Difference Between Publicity and PR
00:07:41 - The Role of a Publicist
00:10:49 - Control in Publicity and PR
00:12:57 - Getting Started with Written Interviews
00:14:01 - Understanding Media Needs and Goals
00:15:25 - Leveraging Your Expertise for Publicity
00:18:09 - Managing Messages During Interviews
00:23:46 - Return on Investment (ROI) and Publicity
00:25:06 - The Importance of Online Presence
00:26:06 - Elevating Thought Leadership
00:26:46 - The Impact of Media Coverage
00:28:31 - Finding the Right Clients
00:29:35 - Elevate and Celebrate
Recommendations:

• Visit Tracy Lamourie's website to learn more about her PR and publicity services for authors. (https://www.lamouriemedia.com/)
• Share this episode with other authors who may be interested in learning more about PR and publicity for their books.

Find us wherever you get your podcasts. Subscribe to our YouTube Channel (@ingeniumbooks) or visit our website at ingeniumbooks.com

Connect with us here:

· ingeniumbookspodcast.com

· https://www.youtube.com/@ingeniumbooks

· https://www.facebook.com/ingeniumbooks

· https://www.twitter.com/ingeniumbooks

· https://www.linkedin.com/company/ingeniumbooks/

Support the show

Thanks for listening! Find us wherever you get your podcasts. Subscribe to our YouTube Channel (@ingeniumbooks) or visit our website at ingeniumbooks.com.

· https://ingeniumbookspodcast.com
· https://www.linkedin.com/company/ingeniumbooks/
· https://ingeniumbooks.com
· https://www.facebook.com/ingeniumbooks
· https://www.youtube.com/@ingeniumbooks
· https://www.twitter.com/ingeniumbooks
· https://instagram.com/ingeniumbooks