001: 3 Reasons Most Practices Remain Stuck In First Gear

The Health & Wellness Marketing Show

Are you feeling stuck in your health and wellness practice? You're not alone.
Many practitioners start with enthusiasm but find themselves grinding away without seeing the growth they desire. In this episode, Uli Iserloh and Mike Kim unpack the 3 main reasons why most practices remain stuck in first gear and offer practical solutions to overcome these common obstacles.

Drawing from their extensive experience working with hundreds of integrative, functional, and cash-based practices over the last 10 years, Uli and Mike share invaluable insights to help you elevate your practice and increase your impact.

Listen in to learn:

• The importance of shifting from being a technician to becoming a manager and entrepreneur in your practice
• Why lack of exposure is the primary reason practices struggle to grow
• How to overcome the mindset barriers that prevent health professionals from effectively marketing themselves
• The crucial role of pre-education in guiding prospects through their decision-making journey
• Why the "healing starts on social media" and how to leverage this insight
• The importance of implementing systems to streamline your practice and scale your business

Quotes:

• "Unless people know that you exist, nothing is going to happen. You could have the prettiest website. You could have the most amazing lead magnets. You could have the most amazing content. If people don't know that you exist, nothing is going to happen." (4:20 | Uli)
• "Prospects want to get to know you at their own pace and in their own space." (16:38 | Mike)
• "The healing starts on social media, and here's why: unless people decide on social media where they hang out in their own time, in their own space, that they have a problem and they want to hire somebody to fix it, there's no way in the world that this person will ever sign up for discovery calls." (19:18 | Uli)
• "Systems guarantee results. Why? Because you have a path to follow, and there's some decisions here and there. You know, if this happens, then do that. But everyone flows through the same systems, and you can optimize systems." (23:47 | Uli)

Ready to shift your practice into high gear? Tune in to this episode and discover how to overcome the common obstacles holding you back. Whether you're just starting out or looking to revitalize your existing practice, Uli and Mike's insights will help you create a thriving, impactful business.

Don't miss the next episode, where we'll dive deeper into systems and how to streamline your clinical practice. Subscribe now and take the first step towards transforming your health and wellness business!

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Connect With Uli Iserloh

Website: https://bigboost.marketing
Facebook: https://facebook.com/uliiserloh
Instagram: https://instagram.com/uliiserloh
Youtube: https://youtube.com/uliiserloh
Tiktok: https://tiktok.com/@uliiserloh
Linkedin: https://linkedin.com/in/uliiserloh/

Connect With Mike Kim

Website: https://mikekim.com
Instagram: https://www.instagram.com/mikekim
Linkedin: https://www.linkedin.com/in/mikekimtv/
Youtube: https://www.youtube.com/youarethebrand
Facebook: https://www.facebook.com/mikekimtv
X: https://x.com/mikekimtv
Tiktok: https://www.tiktok.com/@mikekimtv