It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Mike McDerment - Co-Founder of FreshBooks - How To Not Kill Your SaaS Business
Manage episode 293666332 series 1549774
Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Mike McDerment is Co-Founder, former CEO, and Board Chair of FreshBooks, and in this episode we’re talking about how to not kill your SaaS business. Mike went from accidental founder to CEO of a SaaS company with over 24 million users and he’s learned a lot of lessons along the way having almost killed the business on multiple occasions. In this episode, Mike talks about: - How he accidentally founded a SaaS company - Why moving too fast almost killed FreshBooks early on - Why he underestimated word of mouth as a growth driver - Why raising at the wrong time can be very dangerous - The counter-intuitive idea of why Mike decided to start a direct competitor company to FreshBooks called BillSpring Links FreshBooks >> https://www.freshbooks.com/ The E-Myth by Michael Gerber >> https://www.goodreads.com/book/show/81942.E_Myth_Mastery --- Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Follow Edward on Twitter >> twitter.com/NordicEdward
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Manage episode 293666332 series 1549774
Contenido proporcionado por The Growth Hub Podcast and Advance B2B. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The Growth Hub Podcast and Advance B2B o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Mike McDerment is Co-Founder, former CEO, and Board Chair of FreshBooks, and in this episode we’re talking about how to not kill your SaaS business. Mike went from accidental founder to CEO of a SaaS company with over 24 million users and he’s learned a lot of lessons along the way having almost killed the business on multiple occasions. In this episode, Mike talks about: - How he accidentally founded a SaaS company - Why moving too fast almost killed FreshBooks early on - Why he underestimated word of mouth as a growth driver - Why raising at the wrong time can be very dangerous - The counter-intuitive idea of why Mike decided to start a direct competitor company to FreshBooks called BillSpring Links FreshBooks >> https://www.freshbooks.com/ The E-Myth by Michael Gerber >> https://www.goodreads.com/book/show/81942.E_Myth_Mastery --- Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Follow Edward on Twitter >> twitter.com/NordicEdward
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Similar a The Growth Hub Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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continue reading
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