How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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Contenido proporcionado por Bjork Ostrom. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Bjork Ostrom o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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456: Monetizing, Diversifying, and Leaning Into Pinterest and Email with Chelsea Clarke
Manage episode 411457982 series 81995
Contenido proporcionado por Bjork Ostrom. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Bjork Ostrom o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Navigating the creator landscape, improving the value of your site, and the importance of diversifying with Chelsea Clarke.
-----
Welcome to episode 456 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke from Her Paper Route.
Monetizing, Diversifying, and Leaning Into Pinterest and EmailWe are thrilled to welcome back Chelsea Clarke to the podcast this week. Chelsea is an expert at all things monetizing, buying, selling, and optimizing sites and she shares lots of that expertise in this interview.
Bjork and Chelsea chat about the current state of the industry for online creators, and how the slew of recent Google algorithm updates have impacted the industry. Chelsea also shares how she has reacted to these changes with her sites (hint: it includes Pinterest, video, and email marketing).
Chelsea also explains more about how buying and selling websites works, and how you can make your own site more valuable for yourself (and for potential investors)!
In this episode, you’ll learn:- Chelsea’s view on the current “state of the industry” for creators.
- A recap of all of the recent Google algorithm updates.
- Her recommendations for diversifying traffic sources (remember Pinterest?).
- Why to prioritize building a community around your brand.
- Why Pinterest is such a valuable traffic source (and how to get started with Pinterest SEO).
- What the future of search might look like.
- How she has strategically grown her email list and approaches the marketing funnel on her site.
- How to make your site more valuable (both for yourself and/or if you ever planning on selling your site).
- How she approaches buying and selling sites.
Resources:
- Her Paper Route
- 297: Blog Flipping – Developing, Monetizing, and Selling Websites with Chelsea Clarke
- Google on Helpful Content
- Raptive
- Google Seach Liason on Twitter
- The Simple Pin Podcast
- Pinteresting Strategies 2.0 by Carly Campbell
- Blogging Like We Mean It
- TikTok
- Niche Investor
- Epic Gardening
- Follow Chelsea on Instagram and Facebook
- Join the Food Blogger Pro Podcast Facebook Group
-----
This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.
Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.
482 episodios
Compartir
Manage episode 411457982 series 81995
Contenido proporcionado por Bjork Ostrom. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Bjork Ostrom o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Navigating the creator landscape, improving the value of your site, and the importance of diversifying with Chelsea Clarke.
-----
Welcome to episode 456 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke from Her Paper Route.
Monetizing, Diversifying, and Leaning Into Pinterest and EmailWe are thrilled to welcome back Chelsea Clarke to the podcast this week. Chelsea is an expert at all things monetizing, buying, selling, and optimizing sites and she shares lots of that expertise in this interview.
Bjork and Chelsea chat about the current state of the industry for online creators, and how the slew of recent Google algorithm updates have impacted the industry. Chelsea also shares how she has reacted to these changes with her sites (hint: it includes Pinterest, video, and email marketing).
Chelsea also explains more about how buying and selling websites works, and how you can make your own site more valuable for yourself (and for potential investors)!
In this episode, you’ll learn:- Chelsea’s view on the current “state of the industry” for creators.
- A recap of all of the recent Google algorithm updates.
- Her recommendations for diversifying traffic sources (remember Pinterest?).
- Why to prioritize building a community around your brand.
- Why Pinterest is such a valuable traffic source (and how to get started with Pinterest SEO).
- What the future of search might look like.
- How she has strategically grown her email list and approaches the marketing funnel on her site.
- How to make your site more valuable (both for yourself and/or if you ever planning on selling your site).
- How she approaches buying and selling sites.
Resources:
- Her Paper Route
- 297: Blog Flipping – Developing, Monetizing, and Selling Websites with Chelsea Clarke
- Google on Helpful Content
- Raptive
- Google Seach Liason on Twitter
- The Simple Pin Podcast
- Pinteresting Strategies 2.0 by Carly Campbell
- Blogging Like We Mean It
- TikTok
- Niche Investor
- Epic Gardening
- Follow Chelsea on Instagram and Facebook
- Join the Food Blogger Pro Podcast Facebook Group
-----
This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.
Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.
482 episodios
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Similar a The Food Blogger Pro Podcast
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
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1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy! Find Gary’s books Day Trading Attention, Crushing It, #AskGaryVee, Twelve and a Half, Thank You Economy, and Crush it streaming now on Spotify.
…
continue reading
Where startup founders raise millions and listeners can invest in the next billion dollar company. Forget everything you think you know about the world of venture capital. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
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