The UK Column is an independent news organisation analysing the information war.
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FIR #423: As Op-Eds Fade into History, Where Does Thought Leadership Belong?
Manage episode 434507681 series 1391833
Contenido proporcionado por The FIR Podcast Network Everything Feed. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The FIR Podcast Network Everything Feed o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Op-eds pay off. According to one analysis, New York Times opinion articles get 37 percent more readers than the newspaper's general news coverage. Wall Street Journal op-eds attract 571 percent more readers than its general news. (That's not a typo. Five hundred seventy-one percent.) However, more and more news outlets are shuttering their opinion sections or severely reducing the space available for op-eds. Celebrity CEOs may well be able to pitch op-eds, but this channel is no longer an option for the leaders of most organizations. Many leaders are turning to LinkedIn to share their insights. Is that the only option? In this short midweek episode, Neville and Shel examine the state of thought leadership and the channels communicators may not be considering.
Continue Reading →
The post FIR #423: As Op-Eds Fade into History, Where Does Thought Leadership Belong? appeared first on FIR Podcast Network.
139 episodios
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Manage episode 434507681 series 1391833
Contenido proporcionado por The FIR Podcast Network Everything Feed. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente The FIR Podcast Network Everything Feed o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Op-eds pay off. According to one analysis, New York Times opinion articles get 37 percent more readers than the newspaper's general news coverage. Wall Street Journal op-eds attract 571 percent more readers than its general news. (That's not a typo. Five hundred seventy-one percent.) However, more and more news outlets are shuttering their opinion sections or severely reducing the space available for op-eds. Celebrity CEOs may well be able to pitch op-eds, but this channel is no longer an option for the leaders of most organizations. Many leaders are turning to LinkedIn to share their insights. Is that the only option? In this short midweek episode, Neville and Shel examine the state of thought leadership and the channels communicators may not be considering.
Continue Reading →
The post FIR #423: As Op-Eds Fade into History, Where Does Thought Leadership Belong? appeared first on FIR Podcast Network.
139 episodios
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Similar a The FIR Podcast Network Everything Feed
The UK Column is an independent news organisation analysing the information war.
…
continue reading
Weekly wrap of events of the week peppered with context, commentary and opinion by a superstar panel. Click here to support Newslaundry: http://bit.ly/paytokeepnewsfree Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Host Marco Werman and his team of producers bring you the world's most interesting stories that remind us just how small our planet really is.
…
continue reading
Nightly news that’s not afraid of fun. Every weeknight hosts Nil Köksal and Chris Howden bring you the people at the centre of the day’s most hard-hitting, hilarious and heartbreaking stories: powerful leaders, proud eccentrics and ordinary people in extraordinary circumstances. And plenty of puns too. Find out why As It Happens is one of Canada’s longest-running and most beloved shows.
…
continue reading
A daily dose of irreverent, offbeat, and informative takes on business & tech news. Hosted by Jon Weigell, Juliet Bennett Rylah, Mark Dent, Ben Berkley, Sara Friedman, Matthew Brown, and Rob Litterst from The Hustle.
…
continue reading
Our flagship daily news show, where we talk to in-house experts about what is going on and why you need to care about it.
…
continue reading
Risky Business is a weekly information security podcast featuring news and in-depth interviews with industry luminaries. Launched in February 2007, Risky Business is a must-listen digest for information security pros. With a running time of approximately 50-60 minutes, Risky Business is pacy; a security podcast without the waffle.
…
continue reading
True crime investigations from The Atlanta Journal-Constitution. Veteran legal affairs journalist Bill Rankin takes you inside the courtroom to break down the story and the criminal justice system. This award-winning series investigates Georgia’s most important cases with fact-based reporting. Season 10 will focus on the historic indictment of former President Donald Trump in Fulton County, Georgia, led by District Attorney Fani Willis. Co-hosted by senior reporter Tamar Hallerman and editor ...
…
continue reading
Politics and Religion. We’re not supposed to talk about that, right? Wrong! We only say that nowadays because the loudest, most extreme voices have taken over the whole conversation. Well, we‘re taking some of that space back! If you’re dying for some dialogue instead of all the yelling; if you know it’s okay to have differences without having to hate each other; if you believe politics and religion are too important to let ”the screamers” drown out the rest of us and would love some engagin ...
…
continue reading
End of Western Civilization got you down? All is tickety-boo on The Andrew Klavan Show as Andrew laughs his way through Armageddon with political satire, cultural commentary, interviews and relentless mockery of racial pieties, sexual perversities, and feminist absurdities. Fridays at 8:30pm ET | 5:30pm PT.
…
continue reading
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