Customer Experience In Financial Services The CMO Show podcast

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Contenido proporcionado por ImpactInstitute. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente ImpactInstitute o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

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Customer Experience in Financial Services

3M ago 25:09

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Contenido proporcionado por ImpactInstitute. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente ImpactInstitute o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

On this episode of The CMO Show, Mark is joined by Jon Stona, Vice President – Global Marketing at Airwallex and Melissa Shannon, Global Head and Managing Director, Digital Sales and Performance Marketing at Standard Chartered.

In this climate, how are banks reimagining the experience they offer customers when it comes to convenience, transparency, and protection? And as trust becomes ever more central to consumer engagement, what role do marketers play in the how those principles are carried and expressed?

Tune in today.

You might also like:

The CMO Show is produced by ImpactInstitute, in partnership with Adobe. Visit our websites to learn more about what we do.

www.impactinstitute.com.au

https://business.adobe.com/au/

… continue reading

206 episodios

#Brand #Content #Digital #Publicrelations #Socialmedia #Business #Marketing #Impactinstitute

Artwork

Customer Experience in Financial Services

published 3M ago

Compartir

MP3•Episodio en casa

Contenido proporcionado por ImpactInstitute. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente ImpactInstitute o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

On this episode of The CMO Show, Mark is joined by Jon Stona, Vice President – Global Marketing at Airwallex and Melissa Shannon, Global Head and Managing Director, Digital Sales and Performance Marketing at Standard Chartered.

In this climate, how are banks reimagining the experience they offer customers when it comes to convenience, transparency, and protection? And as trust becomes ever more central to consumer engagement, what role do marketers play in the how those principles are carried and expressed?

Tune in today.

You might also like:

The CMO Show is produced by ImpactInstitute, in partnership with Adobe. Visit our websites to learn more about what we do.

www.impactinstitute.com.au

https://business.adobe.com/au/

… continue reading

206 episodios

#Brand #Content #Digital #Publicrelations #Socialmedia #Business #Marketing #Impactinstitute

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