A Neuroscientist and Psychologist rethink Motivation

The Brain and Brand Show

Timothy sits down with Toronto-based neuroscientist Norman Farb and psychologist Zindel Segal to rethink motivation. They share their research from their new book, ‘Better in Every Sense’, which builds the case that your breakthrough could come from another dimension beyond motivation, a dimension even beyond mindfulness, in a discipline they call Sense Foraging. Their scientific discoveries about how we can engage our senses with nature and other small things in the environment to achieve breakthroughs is utterly fascinating. cliffcentral.com