D2C MASTERCLASS with Shantanu Deshpande: Learn BUSINESS Fundamentals, Tricks & More!

The BarberShop with Shantanu

#Entrepreneur #Business #BarberShop With Shantanu

44:18

AI and Generative AI are transforming cybersecurity by enhancing threat detection and response. These technologies offer unmatched accuracy and efficiency, making them crucial for protecting sensitive data. As cyber threats evolve, integrating AI into security strategies is essential. This week, Dave, Esmee and Rob talk to Corence Klop, CISO at the Rabobank, about the expanding role of AI and Generative AI in cybersecurity, and how to begin integrating these technologies into your organization. TLDR 04:45 Rob is confused about wrong AI information for a hotel booking 08:20 Conversation with Corence 33:40 How can you identify the state of flow for your end-user in agile practices? 40:50 Going to the swimming pool and disco with your daughter Guest Corence Klop: https://www.linkedin.com/in/corenceklop/ Hosts Dave Chapman: https://www.linkedin.com/in/chapmandr/ Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/ Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/ Production Marcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/ Dave Chapman: https://www.linkedin.com/in/chapmandr/ Sound Ben Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/ Louis Corbett: https://www.linkedin.com/in/louis-corbett-087250264/ ' Cloud Realities' is an original podcast from Capgemini…

hace un año 42:31

MP3•Episodio en casa

Embark on an insightful journey into the heart of entrepreneurship with a special masterclass led by Shantanu. Dive deep into the intricacies of Anveshan, a trailblazing ghee and oil company reshaping India's cold-pressed oils market. Join Shantanu as he peels back the layers of Anveshan's dynamic business model, uncovering the secrets behind its rapid growth and market dominance. Gain exclusive access to insider tips, innovative strategies, and real-world insights that are guaranteed to inspire and empower aspiring entrepreneurs. Whether you're a seasoned business owner or a budding startup enthusiast, this masterclass promises to ignite your entrepreneurial spirit and fuel your path to success. Perfect for anyone looking to build a successful D2C business in India, this masterclass is your ticket to entrepreneurial excellence.

96 episodios

The BarberShop with Shantanu

D2C MASTERCLASS with Shantanu Deshpande: Learn BUSINESS Fundamentals, Tricks & More!

The BarberShop with Shantanu

published hace un año

MP3•Episodio en casa

96 episodios

#Entrepreneur #Business #BarberShop With Shantanu

כל הפרקים

The BarberShop with Shantanu

1
How Saurabh Pandey Raised $40M to Build Eloelo, India’s Largest Live Social Entertainment App 1:39:59

hace 11 hours1:39:59

1:39:59

Some Founders wait for the “Right time.” Others just CREATE IT! Based in Bangalore, this company has been developing an app since March 2021, and it has already been installed by 105 million users. We’re super excited to have Saurabh Pandey (Founder and CEO, Eloelo) on the pod this time. From leaving Flipkart just before the pandemic to building Eloelo after, one of India’s largest Live Social Entertainment Platform, his story is a masterclass in courage, conviction, and community building. Key takeaways from the episode: •⁠ ⁠What sets Eloelo apart from traditional social media. •⁠ ⁠How the platform tackles loneliness and spreads the sense of belonging. •⁠ ⁠Why transparency, data, and failure matter in startups. What’s been your biggest leap of faith so far—and what did it teach you? Tell us in the comments! And if you’d like to join our next conversation as a live audience member, sign up here: https://forms.gle/yF6Rzr9NRheKRoV98 Navigate your journey through this conversation: 00:00 Coming Up 01:17 Introduction 01:48 Why the Name Eloelo 08:46 What is a Live Social Entertainment Platform 14:55 How Eloelo Was Born 19:37 How Can Creators Make Money on Eloelo 22:52 Different Types of Content and User Engagement on Eloelo 33:18 Monetization Models on Eloelo 42:40 How Much Do Creators Get Paid On The App 43:17 Monetisation Through Eloelo 46:49 Competitors and Similar Apps in this space 48:01 Compliance Of The Content On The App 50:25 Vision for Eloelo 57:24 The Entrepreneurial Journey and Personal Insights 1:12:35 Learnings from Flipkart 1:25:00 Advice for Aspiring Entrepreneurs 1:29:43 Non-Tech Founder in a Tech Industry 1:34:00 Closing Thoughts…

The BarberShop with Shantanu

1
Kapil & Deepak Break Down Their Founder-Investor Dynamic After 8 Years of Friendship 2:28:34

hace 15 días2:28:34

2:28:34

Not every founder finds the right investor. Not every investor bets on the right founder. In this episode, we are thrilled to welcome a BarberShop veteran, Kapil Chopra (Founder - EazyDiner and The Postcard Hotel). But this time, he is not alone. Joining him is his first ever investor and his very good friend, Deepak Shahdadpuri (Managing Director, DSG Consumer Partners). Why did Kapil and Deepak take 8 years to finally start a business together? Find out in this episode. This isn’t just an entrepreneurial conversation. It’s a masterclass on the kind of investor-founder friendship required for businesses to thrive even when the going gets tough. Takeaways from this episode: What do investors look for in a founder during a pitch? Why did Deepak NOT invest in Bombay Shaving Company? How to identify your Product-Market-Fit in a crowded market. Kapil and Deepak’s story is a great reminder of why it matters who you surround yourself with. Who is that friend in your life you’d love to build a business with? Navigate the episode 00:00 Coming up 01:00 Introduction 06:37 Founder-Investor Friendship 11:53 How did Kapil Identify Market Opportunities 14:46 The Evolution of Consumer Brands in India 17:21 Founding story of Sula 23:13 The Future of Consumer Brands in India 27:37 Veeba Funding Story 29:55 Why and how did Deepak Invest in EazyDiner 33:00 Finding the Right Investor-Founder Dynamics 38:00 How to Navigate Startup Challenges 53:53 Evolution of Investments in India 01:05:41 Maturity of Family Offices in India 01:17:28 The Art and Commerce of Consumer Brands 01:41:40 Importance of Aligning Incentives for Long-Term Success 02:01:33 Challenges in the Startup Ecosystem and Corporate Governance 02:05:46 How to Find the Right Fit in Teams 02:06:17 The Importance of Cultural Fit 02:10:15 Opportunities in Travel and Hospitality 02:17:09 Culinary Diversity and Innovation in India 02:21:16 Closing Thoughts…

The BarberShop with Shantanu

1
Kapil & Deepak Break Down Their Founder-Investor Dynamic After 8 Years of Friendship 2:28:34

hace 15 días2:28:34

2:28:34

Not every founder finds the right investor. Not every investor bets on the right founder. In this episode, we are thrilled to welcome a BarberShop veteran, Kapil Chopra (Founder - EazyDiner and The Postcard Hotel). But this time, he is not alone. Joining him is his first ever investor and his very good friend, Deepak Shahdadpuri (Managing Director, DSG Consumer Partners). Why did Kapil and Deepak take 8 years to finally start a business together? Find out in this episode. This isn’t just an entrepreneurial conversation. It’s about trust, conviction, and the kind of friendship that every investor-founder must share, for businesses to thrive even when the going gets tough. Takeaways from this episode: - What do investors look for in a founder during a pitch? - Why did Deepak NOT invest in Bombay Shaving Company? - How to identify your Product Market fit in a crowed market. Kapil and Deepak’s story is a great reminder of why it matters who you surround yourself with. Who is that friend in your life you’d love to build a business with? Drop your thoughts in the comments! And if you’d like to join our next conversation as a live audience member, sign up here :- https://forms.gle/5rVezQtDnYm1rqZJA Navigate the episode 00:00 Coming up 01:00 Introduction 06:37 Founder-Investor Friendship 11:53 How did Kapil Identify Market Opportunities 14:46 The Evolution of Consumer Brands in India 17:21 Founding story of Sula 23:13 The Future of Consumer Brands in India 27:37 Veeba Funding Story 29:55 Why did Deepak Invest in EazyDiner 33:00 Finding the Right Investor-Founder Dynamics 38:00 How to Navigate Challenges 53:53 Evolution of Investment in India 01:05:41 Maturity of Family Offices in India 01:17:28 The Art and Commerce of Consumer Brands 01:41:40 Importance of Aligning Incentives for Long-Term Success 02:01:33 Challenges in the Startup Ecosystem and Corporate Governance 02:05:46 How to Find the Right Fit in Teams 02:06:17 The Importance of Cultural Fit 02:10:15 Opportunities in Travel and Hospitality 02:17:09 Culinary Diversity and Innovation in India 02:21:16 Closing Thoughts…

The BarberShop with Shantanu

1
33 VCs saying NO, being labelled FAKE to signing Diljit: The Incredible Story of Mokobara 2:00:19

hace 22 días2:00:19

2:00:19

Mokobara was rejected 33 times. And now they’ll beat legacy brands in their own game within 6 years. Something the biggest brands took 44 years to do! That’s the thing about great entrepreneurs. They don’t give up. In this episode, we are joined by three of Shantanu’s closest friends. Sangeet Agrawal, Founder at Mokobara, Navin Parwal, Co-Founder & CMO at Mokobara, and Manu Chandra, Founder and Managing Partner at Sauce.vc came together to uncover the power of aspirational hungry India. Mokobara is on a mission to redefine travel for India, designing luggage that feels world-class. But with ambition comes scrutiny. Recently, they faced backlash over claims of white-labeling and premium pricing. Instead of backing down, they flipped the script by dropping a non-apologetic comeback, launching a discount code named WHITELABEL on their latest Naruto collection. Through this episode, Sangeet and Navin, along with their friend and investor Manu Chandra also put down the curtains on the unnecessary controversy finally. Major takeaways from the episode: - Sangeet and Navin finally address their controversy. - How fast Mokobara grew in 6 years, something Safari took 44 years to do. - Why Indian brands need to build high-quality products and take them to the global market. - A secret BSCxMokobara product launch. If you’re an aspiring entrepreneur, a design enthusiast, or just someone who needs to hear a story of resilience today, this episode is for you! Hit LIKE, SHARE, and SUBSCRIBE for more inspiring conversations. Drop your thoughts in the comments! And if you’d like to join our next conversation as a live audience member, sign up here :- https://forms.gle/uY8w2an4Q44mN9dd8 00:00 Coming Up 01:15 Introduction 06:06 The Dichotomy of Founders: Passion vs. Market Analysis 12:02 Cultural Exports: Lessons from Korea 18:10 The Evolution of the Indian Consumer 21:08 The Importance of Passion in Entrepreneurship 23:52 The Dynamics of Brand Building and Design 26:45 The Role of Community and Support in Business 29:57 The Journey of Growth and Resilience 32:59 Creating Products with Purpose and Identity 41:21 Building a Consistent Brand Identity 42:10 Navigating Product Life Cycles and Manufacturing 43:35 Philosophy of Timeless Design 45:30 Evolution of a Travel Lifestyle Brand 46:58 Balancing Focus and Scale in Business 49:02 Expanding into Global Markets 50:39 Creating an Exceptional Retail Experience 54:57 Importance of Offline Presence 01:00:11 The Role of Design in Brand Experience 01:02:39 The Impact of Retail on Digital Performance 01:09:10 Lessons from Adversity in Business 01:21:46 Importance of Patience in Building Brands 01:23:39 Valuation Challenges in Entrepreneurship 01:24:20 Understanding Business Valuation and Investment 01:26:18 The Risks of Overvaluation 01:28:19 The Reality of Angel Investing 01:30:08 Building a Brand with Passion and Quality 01:32:15 Navigating Competition in the Market 01:34:03 The Role of Patience in Brand Evolution 01:35:35 The Power of Team Dynamics 01:36:03 Leadership and Team Culture 01:39:40 Celebrity Endorsements and Brand Identity 01:42:30 The Impact of Profitability on Brand Partnerships 01:45:30 Collaborative Opportunities Between Brands 01:48:05 The Journey of Fundraising and Building Trust 01:51:56 Closing Thoughts on Building a Business…

The BarberShop with Shantanu

1
From RBI to CEO of Paytm Bank: Shinjini Kumar's Exceptional Journey as a Woman in Finance. 1:41:48

hace 5 weeks1:41:48

1:41:48

In this conversation with Shinjini Kumar, Co-Founder of SALT-mysaltapp, we talk to her about her diverse professional journey, something you don’t see in many founders. Coming from Bihar, she started as a journalist at the Times of India and then shifted to the Reserve Bank of India in the early ‘90s. At the heart of the action, she was responsible for handling Foreign Direct Investment (FDI). In this episode, she discusses exactly how she landed every job she did in her early days. Shinjini eventually went on to study in the US, joined Bank of America, then came back to be the CEO at Paytm Payments Bank. And mid-COVID, she took the leap into entrepreneurship. Major takeaways from the episode: 1.⁠ ⁠How she transitioned from journalism into finance and entrepreneurship. 2.⁠ ⁠How career plurality shapes perspective and adaptability. 3.⁠ ⁠Lessons from building SALT and the challenges of raising capital at the right time. 4.⁠ ⁠What women are missing when it comes to finance. We are excited for conversation, and we can’t wait for you all to watch it. Drop your thoughts in the comments! And if you’d like to join our next conversation as a live audience member, sign up here: https://forms.gle/uY8w2an4Q44mN9dd8 00:00 The Financial Agency of Women 03:02 The Journey of Shinjani Kumar 05:51 Conversations on Financial Inclusion 09:10 Building SALT: A Mission for Women 12:05 Understanding Financial Services for Women 14:55 The Role of Agency in Financial Decisions 18:02 Cultural Influences on Financial Behavior 20:59 The Impact of Social Conditioning on Women 23:50 Navigating Financial Independence 27:10 The Future of Women in Finance 38:13 Understanding Gender Disparities in Income and Assets 41:44 The Role of Women in Family Businesses 47:00 Women as Catalysts for Social Change 50:41 Behavioral Changes in Financial Services 57:51 Lessons from Entrepreneurial Journeys 01:11:17 Building Trust Through Technology 01:14:05 The Evolution of Banking and Finance 01:16:24 Navigating Challenges in Entrepreneurship 01:20:42 The Complexity of Work and Gender Roles 01:24:01 Raising the Next Generation: Gender and Equality 01:31:12 The Value of Work and Education 01:37:21 Advice for Young Entrepreneurs and Professionals…

The BarberShop with Shantanu

1
How “Shark” Amit Jain plans to build 20 unicorns out of Jaipur with his brother Anurag 1:57:35

hace 6 weeks1:57:35

1:57:35

In this conversation with Amit Jain (Co-Founder & CEO, CarDekho) and Anurag Jain (Co-Founder & COO, CarDekho) we learn why every founder should consider building in a small town like Jaipur—and do it with family. Amit and Anurag turned what started as a small-town dream (announced on LinkedIn - true story) into a billion-dollar reality. If that doesn’t make you believe in manifestation, we don’t know what will. 😏 CarDekho’s journey is nothing short of inspiring. From a bootstrapped company to one of India’s most sought-after startups, they’ve completely redefined how India buys and sells cars. In this conversation, we break down: - The power of trust in leadership and how it shapes company culture. - Scaling a startup: structuring equity, empowering talent, and navigating co-founder dynamics. - Why founders today should pick Tier 2 cities over metros to thrive. - Working with family—the unique challenges, advantages, and what makes it work. - The mindset shifts required to build billion-dollar businesses and what Indian entrepreneurs can learn from global success stories. This episode is a must-watch for aspiring entrepreneurs, family business owners, corporate leaders, and anyone looking to turn their big dreams into reality. Drop your thoughts in the comments! Also, if you’d like a chance to interact with SD as an audience member for our next shoot, fill this form: https://forms.gle/5j26oEVkRbEFJmcX8 Looking forward to hearing what you think! Navigate your way through this conversation: 00:00 - Coming Up 01:04 - About the Podcast 04:41 - The Journey of Entrepreneurship 10:45 - Building a Consumer-Centric Ecosystem 13:36 - Identifying and Empowering Talent 16:25 - Structuring for Success: Equity and Ownership 19:41 - The Dynamics of Brotherly Co-Founders 22:37 - Navigating Challenges and Growth 25:41 - The Role of Trust in Leadership 28:34 - The Evolution of Organizational Structure 31:37 - Lessons from Experience and Scaling Up 43:47 - Understanding Numbers and Business Instincts 45:47 - Building a Knowledge-Driven Organization 47:53 - Fostering Personal Connections in Leadership 49:53 - Balancing Professionalism and Personal Bonds 52:12 - The Importance of Authentic Leadership 53:57 - Celebrating Alumni Success Stories 55:14 - Encouraging Individual Aspirations 56:03 - Co-Founder Dynamics and Feedback 57:50 - Influencing Each Other's Leadership Styles 59:57 - The Role of Sports in Team Bonding 01:01:32 - The Jaipur Connection and Talent Pool 01:03:06 - Creating Opportunities in Tier 2 Cities 01:05:11 - Company Culture as a Family 01:07:54 - Navigating External Capital and Investor Relations 01:22:02 - Building for the Future: Vision and Legacy 01:25:03 - The Power of Compounding: Growth and Strategy 01:28:24 - Energy and Inspiration: What Drives Founders 01:29:48 - Patriotism and Community: Building in India 01:32:31 - Giving Back: The Role of Mentorship and Support 01:34:03 - The Rise of Entrepreneurship in Tier 2 Cities 01:36:56 - The Evolving Landscape of Startups and Investments 01:44:02 - Harnessing AI: Opportunities and Challenges 01:49:59 - Advice for Aspiring Entrepreneurs: Taking the Leap…

The BarberShop with Shantanu

1
Peak XV MD Rajan Anandan on BILLION $ ideas, STANDOUT founders and why INDIA's got game 1:32:13

hace 7 weeks1:32:13

1:32:13

Shantanu sitting down with Rajan Anandan, MD of Peak XV and Surge, and Prachi Pawar, Founder of Anandi Schools, is everything you need to watch today to visualise the future of the startup ecosystem in India. You also get a glimpse into a mentor-mentee relationship in the ecosystem! Rajan Anandan is one of the most influential voices in India’s Venture Capital space. On the other hand, Prachi is just starting out in the world of entrepreneurship. With Anandi Schools, she aims to help students stand out in college admissions. Tune in for a deep dive into: •⁠ ⁠How India’s AI future will be driven by application-first companies •⁠ ⁠The mindset shifts required to build billion-dollar businesses •⁠ ⁠What makes Silicon Valley founders different—and how Indian entrepreneurs can learn from them A must-watch for founders, investors, and anyone curious about the future of India’s startup ecosystem. Drop your thoughts in the comments—and in the process, earn a chance to interact with Shantanu as an audience for our next shoot. For a chance to receive an invite to watch the shoot and interact with SD, fill this: https://forms.gle/X3cT1x78Xj6NvZ3z7 Navigate your way through this conversation: 00:00 Coming up 01:17 Podcast Summary 02:45 What is happening in India 05:44 The Rise of AI and Technology in India 08:50 India's Potential as an AI Superpower 11:38 The Future of AI Applications in India 17:44 India's Competitive Edge in Global Markets 20:51 Investing in the Future of AI 23:50 India's Economic Landscape and Workforce Dynamics 26:45 Historical Context and Future Prospects for India 35:41 Long-Term Economic Outlook for India 38:20 Energy Independence and Renewable Resources 40:16 The Future of Employment and Skill Development 45:21 The Evolution of Indian Entrepreneurship 46:51 Quality of Founders and Ecosystem Support 52:00 R&D Challenges 58:36 The Current Landscape for Venture Capital in India 01:05:46 Market Dynamics and Competitive Strategies 01:07:35 Career Building Insights 01:08:47 The Importance of Hard Work and Passion 01:11:29 Mentorship and Learning from Experience 01:13:52 The Role of Curiosity in Career Growth 01:19:16 The Journey of Entrepreneurship 01:25:05 Surrounding Yourself with the Right People 01:27:21 Long-Term Commitment to Entrepreneurship…

The BarberShop with Shantanu

1
S4E5: Building The 3,00,000 Cr Crown Jewel Of Tata Group 2:02:53

hace 8 weeks2:02:53

2:02:53

Shantanu sits down with Ajoy Chawla, CEO of Titan’s Jewellery Division, for a masterclass in brand building and leadership. Ajoy’s role in transforming Tanishq into a household name and reshaping India’s jewellery market is nothing short of remarkable. In this candid conversation, he shares insights on Titan’s failures and learnings from them, differentiation, quality, and staying ahead of shifting consumer trends. Tune in for a deep dive into: - The evolution of Titan’s marketing strategy. - India’s diamond legacy and its future. - Building a timeless consumer brand in the country. - Navigating the preferences of today’s young consumers. A must-watch for anyone interested in innovation, strategy, and luxury retail! Drop your thoughts in the comments—and in the process, earn a chance to interact with Shantanu as audience in our next shoot. Navigate your way through this conversation: 00:00 Coming Up 01:20 Titan and Its Market Impact 02:34 Journey of Titan: From Watches to Jewellery 11:51 Innovations in Eyewear and Accessories 23:28 The Evolution of Jewellery: Tanishq's Journey 31:28 Titan's Marketing DNA and Brand Building 38:41 Adapting to Smartwatches and Market Trends 40:49 The Emotional Connection to Watches 42:42 The Importance of Design in Product Development 43:41 Creating Unique Value in Saturated Markets 45:57 Understanding Consumer Behaviour and Market Trends 48:10 The Evolution of the Jewellery Business 49:47 Building Trust in the Jewellery Industry 51:48 Creating Unique Collections and Customer Experiences 56:12 The Role of Trust and Transparency in Jewellery 58:38 Understanding the Four C's of Diamonds 01:02:54 The Historical Significance of Diamonds in India 01:23:09 The Adornment Play: Diamonds and Jewellery 01:25:30 The Lab-Grown Diamond Revolution 01:32:47 Market Dynamics: Natural vs. Lab-Grown Diamonds 01:42:54 The Future of Lab-Grown Diamonds 01:52:50 Titan's Growth Strategy and Consumer Trends…

The BarberShop with Shantanu

1
S4E4: Building HDFC from Day1 to IDFC CEO to public policy | Diving into rich career of Luis Miranda 1:52:56

hace 8 weeks1:52:56

1:52:56

In this episode, Shantanu is absolutely thrilled to sit down with Luis Miranda—Founding Member of HDFC, Ex-CEO of IDFC, and the founder of the Indian School of Public Policy. This one is packed with wisdom, laughter, and invaluable insights for anyone interested in leadership, impact, and the startup ecosystem! Luis is the kind of person who doesn’t take himself too seriously—despite having built some of India’s most iconic institutions. He’s an incredible storyteller, effortlessly blending high IQ with deep emotional intelligence. This time, the conversation is even more fun and candid, as Shantanu and Luis explore everything from leadership to the social issues that truly drive him. Luis has spent years working on causes that matter, constantly seeking to understand people and their challenges in a way only few do. From this episode, you’ll learn about what it takes to build and scale institutions, the importance of having strong role models, and why giving back is just as important as success. And here’s the best part—Luis has a way of making complex ideas sound effortless. His honesty, his warmth, and his storytelling make this episode a must-listen! We hope you enjoy this conversation as much as we did. Drop your thoughts in the comments—what resonated with you the most? Navigate your journey through this conversation: 00:00 Coming Up 02:38 The Importance of Reaching Out 10:06 Building Relationships Through Conversations 17:35 Career Path and Influences 21:01 The Journey of HDFC Bank and Citibank 36:19 Transitioning from Banking to Tech Startups 39:00 Entering the Venture Capital World 45:59 Exploring Development Sector Opportunities 52:19 Finding Purpose in Work and Life 54:12 World of Development 59:58 The Importance of Reflection and Mentorship 01:07:32 The Hunger for Success 01:11:55 Finding Your Sweet Spot in Business 01:12:30 The Impact of Middle Management 01:16:00 Loneliness at the Top 01:17:50 Prioritizing What Matters 01:20:00 The Importance of Perspective 01:21:40 Mindfulness in a Fast-Paced World 01:23:30 Navigating Young People's Challenges 01:26:30 The Balance of Hard Work and Care 01:27:10 Understanding Entitlement in the Workplace 01:28:33 Activism and Awareness in Today's Youth 01:30:00 The Trade-offs in Public Policy 01:32:42 Men's Mental Health and Societal Expectations 01:37:27 The Role of Equity and Individuality 01:39:51 Lessons from Indian Civilization 01:41:01 Happiness and Expectations 01:44:39 Final Thoughts on Life and Work…

The BarberShop with Shantanu

1
Former CEO of Gillette Tells Shantanu How To Beat Them 2:13:12

hace 10 weeks2:13:12

2:13:12

In this episode, Shantanu is clearly thrilled to welcome back Shantanu Khosla, the former MD of Procter & Gamble, back to the Barbershop. This one is a masterclass for all consumer brands in India! There’s so much wisdom in Shantanu Khosla’s words, that of course comes with his fair share of experience in brand building across the globe. He talks candidly about new channels and technologies that are emerging, and how all it takes for a brand to be a hit in front of the masses is an idea that sticks. This time, the conversation is even more exciting, as they’re joined by a curious live audience, ready with their hard questions. From this episode you will learn about the latest consumer trends, the magic behind viral marketing strategies and most importantly how to build and distribute a product of your own in the consumer space. And here’s the twist—sir Khosla has some great advice for Shantanu on how he could beat Gillette and that is something you don’t want to miss! We hope you love this conversation and learn something that will be super actionable for your entrepreneurial journey. Drop your takeaways in the comments if any of this advice worked for you! And if you’d like to be a part of the live audience for the next shoot, drop and comment and fill this form - https://bit.ly/3WEZpHf Navigate your journey through this conversation: 00:00 Coming up 01:20 Podcast summary 02:08 Economic Insights on India 08:12 The Impact of Technological Change 13:10 Key Conditions for Brand Success 23:38 Challenges in Brand Expansion 26:50 The Future of Brands in a Changing Market 34:30 Evolving Consumer Expectations 38:02 Importance of Authentic Communication 43:30 Timeless Marketing Ideas 44:59 Marketing and Advertising 47:50 Atlanta Braves Baseball Case Study 50:00 What Customers Want 52:11 Gillette's advice to Bombay Shaving Company 59:16 Need-Based Segmentation in Marketing 01:06:58 Adapting to Market Changes 01:12:38 How to Build a Successful Career 01:33:05 What matters more: Quality or Pricing 01:38:18 Word of Mouth Marketing 01:46:10 Strategies for Entering Tier 2 and Tier 3 Markets 01:51:58 Alternate career for Shantanu Khosla 01:54:22 Importance of Execution in Marketing 01:58:15 Challenges in Launching New Products in Established Markets 02:07:11 Career Paths: Corporate vs. Startups…

The BarberShop with Shantanu

1
Started With ₹6000 Salary, Built ₹450 Cr Company To Break All Taboos Around Women’s Hygiene 1:44:30

hace 11 weeks1:44:30

1:44:30

In this episode, Shantanu and Deep - two curious minds met over a fun and insightful conversation. Deep Bajaj is the visionary Founder of Sirona—a brand that has redefined women's hygiene in India and was recently acquired by the Good Glam Group in a 450 Cr acquisition. Deep shares his incredible journey, starting from a ₹6,000 salary as a salesperson to building a brand in women’s hygiene. He in the most hilarious yet vulnerable way, talks about his first job, his first business, and starting out again after his higher education in Australia. He says he didn't have the "luxury of choice" after his father spent all his FDs for his education abroad. Deep shares the challenges he faced in his personal and professional life that made him identify a market gap and the need for Pee Buddy and Sirona. In other words, a MAN identified what a WOMAN needs in its truest sense. His journey, from selling carpets to women standing and peeing is nothing short of inspiring. This episode is packed with personal insights into entrepreneurship, product innovation, and what it means to create and scale a purpose-driven brand. We hope you will love this insightful conversation. We urge you to share this with an entrepreneurial friend who needs to watch this today! Navigate your way through this conversation: 00:00 Coming Up 01:11 Deep’s Early life 03:28 Life as a Sales Executive 09:25 Life in Australia 14:10 Inception of Sirona 30:27 Challenges and Building a Brand 36:48 Competition and Self-Comparison in this space 46:05 Category Building and Content Creation 51:16 Family Dynamics in Business 54:41 Consumer Perception and Product Assortment 01:04:41 Acquisition Opportunities 01:24:38 Life Post Acquisition and Rise of Online Commerce 01:36:28 Life After an Exit: Reflections and Future Plans…

The BarberShop with Shantanu

1
How A CEO Built Puma, Left It, And Raised 600 Cr Seed To Build Puma’s Biggest Threat From India 2:08:51

hace 12 weeks2:08:51

2:08:51

In our first ever episode in front of a live audience, Shantanu and Abhishek - both IIM Lucknow alumni - visited their beloved campus to shoot this special Barbershop conversation in front of a curious and welcoming student audience. Abhishek is a storied CEO, joining Puma on day 1 in India in 2004 and then leading it to be bigger than Nike and Adidas combined! He then left to found Agilitas - a wildly courageous move with a 600 Cr seed round to acquire India’s largest shoe making factory. This episode explores his experience as an operator and new entrepreneur, the risk of leaving a cushy CEO job, the market, how to attract talent, Virat, brand building, his bullishness on India and of course how being a back bencher at IIML did not derail his career. We hope you love this conversation. Navigate your way through this conversation: 00:00 Coming Up 01:41 Introduction: Reflections on IIM Lucknow 02:46 Building a Career from Humble Beginnings 06:53 The Journey of Puma: From Startup to Market Leader 23:24 The Birth of Agilitas 29:56 Building Brands for the Future 41:55 How to pitch to Investors 46:06 The Evolution of Sportswear 52:25 Team Dynamics and Company Culture 01:04:18 Futuristic Products that Agilitas is building 01:09:11 Marketing Challenges then v/s now 01:11:49 BSC: Quick Commerce v/s Retail Market 01:14:02 Business Model of Agilitas 01:15:35 Authenticity in Brand Communication 01:19:35 Creating a Thriving Company Culture 01:24:53 Opportunities in Sports Infrastructure 01:27:38 Sustainability in Business Practices 01:35:18 Challenges for Indigenous Brands in India 01:45:35 Navigating Stress and Entrepreneurship 01:49:24 Learning from Role Models 01:54:45 Manufacturing in India vs. Global Competition 01:59:24 Consulting as a Career Path 02:03:10 Competing with Established Brands…

The BarberShop with Shantanu

1
How AI and Deepfakes are changing Content Creation for Modern Businesses? Varun Mayya | Shantanu 1:26:47

hace 21 weeks1:26:47

1:26:47

In this engaging episode of Shantanu’s podcast, we’re joined by @VarunMayya, a visionary entrepreneur, tech innovator, and author known for his cutting-edge insights on technology and content creation. Together, Varun and Shantanu discuss a variety of compelling topics, from the potential of AI avatars and deepfake technology to the evolving relationship between AI and content creation. Varun offers his unique perspective on how to build long-term intellectual property, and develop personal branding strategies. Discover how AI, technology, and innovative thinking are revolutionizing content creation and personal branding. Don’t miss this thought-provoking conversation packed with actionable advice and forward-looking perspectives on tech, AI, and content creation! Want to Join the Action IRL? Participate in Razorprenuer 2.0! Showcase your creativity with the Sensi Smart 3 Razor and you could stand a chance to win a contract ≈ ₹10 Lakh, influencer deals, and a feature with Shantanu on The Barbershop! Here’s how to jump in: 1. Sign up through the link in bio. 2. Create a reel, ad, or post featuring the Sensi Smart 3 Razor. 3. Tag @Bombayshavingcompany with #IndiaKaSmartestCreatorKaun This is your chance to shine! Show us what you have got and register here: https://bit.ly/3Y6LZU9…

The BarberShop with Shantanu

1
Inside the Business of Health: ‪Foodpharmer‬ Shares the Stories Behind Exposing Maggi, Horlicks 44:43

hace 21 weeks44:43

44:43

Revant Himatsingka, aka Foodpharmer known for his innovative approach towards content, shares his journey in this insightful episode. With topics ranging from monetising content to the future of @Foodpharmer , Revant offers valuable advice for aspiring creators and entrepreneurs alike. The episode opens with an introduction to Revant’s background in content creation, highlighting his path and the lessons he’s learned along the way. Delving into the essentials of how he monetises his content, Revant reveals practical strategies for creators to turn their passion into profit, making it an invaluable guide for those aiming to sustain their passion projects financially with honesty. Revant further explores the concept of FoodPharmer, emphasizing why it’s a necessary model across various business sectors. In discussing Revant’s future goals, he shares his vision and ambitions, offering a roadmap for anyone looking to expand their impact through transparency. The episode wraps up with Revant’s review of the Sensi Smart 3 Razor, giving a glimpse into his content creation style and commitment to honest reviews and a very interesting rapid-fire round where Revant discloses his plans of becoming the Health Minister in 2029. Packed with actionable insights and forward-thinking ideas, this episode is a must-listen for anyone looking to grow in the content creation space and drive real value across industries. Want to Join the Action IRL? Participate in Razorprenuer 2.0! Showcase your creativity with the Sensi Smart 3 Razor and you could stand a chance to win a contract ≈ ₹10 Lakh, influencer deals, and a feature with Shantanu on The Barbershop! Here’s how to jump in: 1. Sign up through the link in bio. 2. Create a reel, ad, or post featuring the Sensi Smart 3 Razor. 3. Tag @Bombayshavingcompany with #IndiaKaSmartestCreatorKaun. This is your chance to shine! Show us what you have got and register here: https://bit.ly/3Y6LZU9…

The BarberShop with Shantanu

1
What Makes India’s Top Creators So Successful? Tanmay Spills the Secrets With Shantanu 12:17

hace 21 weeks12:17