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Contenido proporcionado por Million Dollar Author and Steve Gordon. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Million Dollar Author and Steve Gordon o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Rewind: Esther Kiss - Secrets of Earned Media with Esther Kiss
Manage episode 356204071 series 2455314
Contenido proporcionado por Million Dollar Author and Steve Gordon. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Million Dollar Author and Steve Gordon o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Earned media is a game changer…
It says to your future clients that you’re an expert and the media agrees.
Today there are more opportunities for earned media than at any point in history.
Traditional media—TV, radio, print—and their online outlets…
Podcasts…
Big YouTube channels…
Live streams…
All have the impact of earned media.
In this interview with PR star Esther Kiss, we dive into how to land earned media appearances and how to leverage them into new client opportunities.
348 episodios
Compartir
Manage episode 356204071 series 2455314
Contenido proporcionado por Million Dollar Author and Steve Gordon. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Million Dollar Author and Steve Gordon o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Earned media is a game changer…
It says to your future clients that you’re an expert and the media agrees.
Today there are more opportunities for earned media than at any point in history.
Traditional media—TV, radio, print—and their online outlets…
Podcasts…
Big YouTube channels…
Live streams…
All have the impact of earned media.
In this interview with PR star Esther Kiss, we dive into how to land earned media appearances and how to leverage them into new client opportunities.
348 episodios
Alle episoder
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
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continue reading
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continue reading
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continue reading
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continue reading
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continue reading
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