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EPS #5: CRACKING THE CODE: Unveiling Secrets to Tech Product Success
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๐๐ก๐จ ๐ข๐ฌ ๐ฒ๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ง๐ ๐ฐ๐ก๐ฒ ๐๐จ ๐ญ๐ก๐๐ฒ ๐๐ฎ๐ฒ ๐ฐ๐ก๐๐ญ ๐ฒ๐จ๐ฎ ๐๐จ?
๐๐ง ๐ญ๐ก๐ ๐๐ญ๐ก ๐๐ฉ๐ข๐ฌ๐จ๐๐ my guest is Tomas Gregor, B2B Marketing Consultant for Tech Comapnies . He has been as well next to me at the moment when I have decided to create #TechTeamBites.
When I released the video announcement to kick off the project, I didn't know who I would bring onboard, and I was pleasantly surprised by the initial positive reaction. Guests approached me on their own, catching me off guard by setting the bar so high. Within two weeks, I had to establish the entire process and learn on the go in the evenings. I hesitated to allocate budget towards paying external parties for editing and processing. Why? Because I needed a deeper understanding of the entire procedure to position it correctly for the long term and grasp its key elements.
After the fourth episode, I can say that ๐ฒ๐จ๐ฎ ๐ก๐๐ฏ๐ ๐ฅ๐ข๐ฌ๐ญ๐๐ง๐๐ ๐ญ๐จ ๐ข๐ญ ๐ข๐ง ๐๐ ๐๐จ๐ฎ๐ง๐ญ๐ซ๐ข๐๐ฌ ๐ ๐ฅ๐จ๐๐๐ฅ๐ฅ๐ฒ and I am thankfull for such global reach. I feel that in the close future also the podcast will need new "Market Positioning". ๐๏ธ๐๐ก๐๐ซ๐ ๐ฒ๐จ๐ฎ ๐ฅ๐ข๐ฌ๐ญ๐๐ง ๐ญ๐จ #TechTeambites? ๐ฆ๐น, ๐ธ๐ฐ, ๐บ๐ธ, ๐ฉ๐ช, ๐ซ๐ท, ๐จ๐ฟ, ๐ท๐ธ, ๐ต๐ฑ, ๐ช๐ธ, ๐ฌ๐ช
๐๐ก๐ข๐ฌ ๐๐ฉ๐ข๐ฌ๐จ๐๐ ๐ข๐ฌ ๐ข๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐ญ, ๐ฐ๐ก๐ฒ? ๐๐๐๐๐ฎ๐ฌ๐ ๐ญ๐ก๐ ๐ฉ๐ซ๐จ๐๐ฎ๐๐ญ ๐ข๐ฌ ๐ญ๐ก๐ ๐ค๐๐ฒ ๐๐จ๐ซ ๐ฒ๐จ๐ฎ ๐ญ๐จ ๐ ๐จ ๐ญ๐จ ๐ฆ๐๐ซ๐ค๐๐ญ ๐๐ง๐ ๐๐ฏ๐๐ซ๐ฒ๐จ๐ง๐ ๐ง๐๐๐๐ฌ ๐ญ๐จ ๐ฎ๐ง๐๐๐ซ๐ฌ๐ญ๐๐ง๐ ๐ฐ๐ก๐จ ๐ข๐ฌ ๐ญ๐ก๐ ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ ๐๐ง๐ ๐ฐ๐ก๐๐ซ๐ ๐ฒ๐จ๐ฎ ๐๐ซ๐ ๐ ๐จ๐ข๐ง๐ ๐ญ๐จ ๐๐ฌ ๐ ๐ญ๐๐๐ฆ. Do you need to be a marketer? Definitely not, but to have broader thinking is more than important in the tech world.
Thank you, Tomas, for your help, and I am happy that we can share a fraction of your knowledge with the world.
#B2B #MarketPositioning #StartUps
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