36 subscribers
¡Desconecta con la aplicación Player FM !
Podcasts que vale la pena escuchar
PATROCINADO


Wendy’s AI-Powered Drive-Thru Revolution: CIO Matt Spessard on How FreshAi & Digital Innovation Are Transforming QSR
Manage episode 469397313 series 2503113
How can AI revolutionize the $2B+ quick-service restaurant (QSR) industry? In this episode of Technovation, Wendy’s CIO Matt Spessard joins Peter High to reveal how the company is leveraging AI, automation, and digital transformation to enhance customer and crew experiences.
With 7,000+ locations worldwide, Wendy’s is redefining fast food with FreshAi, its AI-powered drive-thru assistant, developed in partnership with Google Cloud. Matt shares how this cutting-edge technology is boosting order accuracy, improving speed, and optimizing crew workflows. Plus, he discusses how Wendy’s revamped CRM, loyalty program, and mobile-first strategy led to 40% growth in digital revenue in 2024.
Key Takeaways:
- FreshAi: The AI-powered drive-thru system redefining QSR efficiency.
- 40% Digital Growth: How Wendy’s revamped CRM and mobile experience is driving revenue.
- AI-Driven Innovation: Wendy’s framework for testing, iterating, and rejecting 6 out of 7 ideas.
- The Future of AI in QSR: Edge computing, spatial computing & what’s next for digital transformation.
350 episodios
Wendy’s AI-Powered Drive-Thru Revolution: CIO Matt Spessard on How FreshAi & Digital Innovation Are Transforming QSR
Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)
Manage episode 469397313 series 2503113
How can AI revolutionize the $2B+ quick-service restaurant (QSR) industry? In this episode of Technovation, Wendy’s CIO Matt Spessard joins Peter High to reveal how the company is leveraging AI, automation, and digital transformation to enhance customer and crew experiences.
With 7,000+ locations worldwide, Wendy’s is redefining fast food with FreshAi, its AI-powered drive-thru assistant, developed in partnership with Google Cloud. Matt shares how this cutting-edge technology is boosting order accuracy, improving speed, and optimizing crew workflows. Plus, he discusses how Wendy’s revamped CRM, loyalty program, and mobile-first strategy led to 40% growth in digital revenue in 2024.
Key Takeaways:
- FreshAi: The AI-powered drive-thru system redefining QSR efficiency.
- 40% Digital Growth: How Wendy’s revamped CRM and mobile experience is driving revenue.
- AI-Driven Innovation: Wendy’s framework for testing, iterating, and rejecting 6 out of 7 ideas.
- The Future of AI in QSR: Edge computing, spatial computing & what’s next for digital transformation.
350 episodios
Todos los episodios
×
1 Optimizing Supply Chains and E-commerce: Inside PriceSmart’s Tech Evolution with CIO Wayne Sadin 52:18

1 Wendy’s AI-Powered Drive-Thru Revolution: CIO Matt Spessard on How FreshAi & Digital Innovation Are Transforming QSR 30:44
Bienvenido a Player FM!
Player FM está escaneando la web en busca de podcasts de alta calidad para que los disfrutes en este momento. Es la mejor aplicación de podcast y funciona en Android, iPhone y la web. Regístrate para sincronizar suscripciones a través de dispositivos.