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Contenido proporcionado por Acquire.com. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Acquire.com o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Turning Your Weakest Skill into an Acquire’d Startup

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Contenido proporcionado por Acquire.com. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Acquire.com o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Are you a developer who’s bad at email marketing?

Ironically, you may be in a great position to build the next big email marketing tool.

Onur Genes wanted to promote his software development agency but couldn’t write good sales emails. He developed Nureply to help him send better automated cold emails. Eventually, he sold subscriptions to his development clients transforming his helpful tool into a SaaS business.

In under two years, Nureply acquired thousands of users, and through savvy Facebook marketing, Onur became the face of the increasingly popular Nureply brand. However, right as the customer base doubled in size, Onur’s father passed away suddenly.

Stricken and needing time away from his business, Onur turned to Acquire.com to find a new home for Nureply. With the help of acquisition specialist, Ky Pratt, he managed to find a buyer specialized in email products (they’d been in the industry since ‘98) within one week.

After the transaction, the buyers became close personal friends with Onur, and he says they still talk every week.

Post-acquisition, listen to Onur’s chat with Andrew as they discuss:

  • Onur’s biggest regrets from developing Nureply.
  • Onur’s surprising marketing channel on Facebook.
    • Why working with Acqire doesn't feel like a normal client-sales relationship to Onur.
  • Onur is just getting started and you can follow him here:

      continue reading

    118 episodios

    Artwork
    iconCompartir
     
    Manage episode 454829218 series 3357653
    Contenido proporcionado por Acquire.com. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Acquire.com o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

    Are you a developer who’s bad at email marketing?

    Ironically, you may be in a great position to build the next big email marketing tool.

    Onur Genes wanted to promote his software development agency but couldn’t write good sales emails. He developed Nureply to help him send better automated cold emails. Eventually, he sold subscriptions to his development clients transforming his helpful tool into a SaaS business.

    In under two years, Nureply acquired thousands of users, and through savvy Facebook marketing, Onur became the face of the increasingly popular Nureply brand. However, right as the customer base doubled in size, Onur’s father passed away suddenly.

    Stricken and needing time away from his business, Onur turned to Acquire.com to find a new home for Nureply. With the help of acquisition specialist, Ky Pratt, he managed to find a buyer specialized in email products (they’d been in the industry since ‘98) within one week.

    After the transaction, the buyers became close personal friends with Onur, and he says they still talk every week.

    Post-acquisition, listen to Onur’s chat with Andrew as they discuss:

    • Onur’s biggest regrets from developing Nureply.
    • Onur’s surprising marketing channel on Facebook.
    • Why working with Acqire doesn't feel like a normal client-sales relationship to Onur.
  • Onur is just getting started and you can follow him here:

      continue reading

    118 episodios

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