Ep. 44 Ted Wight of StLouis.Style

St. Louis Realtor Podcast

In this episode, Realtor Adam Kruse and Realtor Shannon St. Pierre talk to Realtor Ted Wight from StLouis.Style . Find out how blogging helped Ted find his niche with mid-century modern homes.

Email questions to [email protected]

Host - Adam Kruse https://hermannlondon.com/realtor/adam-kruse/

Shannon St. Pierre https://hermannlondon.com/realtor/shannon-st-pierre/

Ted Wight-https://www.stlouis.style/

ITUNES-http://goo.gl/rs1q9X

Producer - Joey Vosevich

Theme Song by Trastornobeats

0:45 Hermann London just had their mid-year business planning event. An agent won an award at a golf tournament. The property managers are incredibly busy. A couple new agents have joined the team. Call Hermann London if you are interested in joining the team [phone]

1:35 Adam introduces Ted Wight from Dielmann Sotheby’s.

2:50 How long has Ted Wight been a real estate agent?

3:25 How did Ted Wight get the reputation as someone who sells unique properties? How did starting the St. Louis Style Blog help Ted Wight become a successful realtor?

4:34 How did Ted Wight become interested in mid-century and contemporary homes?

5:06 How does having a niche help realtors become successful?

6:08 Who are William Bernoudy, Harris Armstrong, Ralph Fournier, and Isadore Shank?

6:55 Why is it so hard to find mid-century/modern homes on the MLS

7:15 What is ModernSTL?

8:45 What is so unique about Ted Wight’s marketing remarks/descriptions for his listings?

9:50 Moynihan & Associates may be St. Louis’ best landscape architect

10:30 How does Ted Wight research his properties? Who is Frederick Dunn?

12:20 How does the MLS’ character limit inspire creativity with marketing remarks?

16:40 Is there an age limit to being a real estate agent? When should a real estate agent retire?

18:10 How do helicopter rides help buyers get a feel for the area?

18:40 What real estate shows does Ted Wight watch?

19:45 What kind of a team does Ted Wight have? Does Ted use assistants and marketers?

20:25 Why does Ted Wight have 5 Instagram accounts and how does he manage them?

21:10 Ted manages Ladue Style, Clayton Style, CWE Style, and his personal Ted Wight Instagram

22:30 How often does Ted Wight post on his blogs?

22:38 Does Ted Wight outsource his marketing or does he have full time employees?

25:00 How many hours a week does Ted Wight work?

26:30 What happened when Ted Wight found a maggot covered bag of meat on the hardwood floors of a CWE condo that’s supposed to close soon?

28:38 What kind of advertising does Ted Wight do? Print advertising? Postcards? Video?

29:30 When does Ted Wight create a video for his listings?

31:15 Why are wealthy people a little quieter with their money in St. Louis compared to other cities?

32:56 Ted Wight lives in a William Bernoudy designed house that Bernoudy lived in

34:29 Contact Ted Wight at TedWightRealEstate.com, StLouis.Style