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Blogging, Food Photography, and Plant-Based Cooking with Alex Shytsman of The New Baguette
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Contenido proporcionado por Katherine Sprung. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Katherine Sprung o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode of 'Sprung on Food,' host Kae Sprung interviews Alex Shytsman, the creative force behind 'The New Baguette.'
Alex shares her journey as a recipe developer, food writer, and photographer, including her transition from editorial work to running a plant-based recipe site. They discuss the changing landscape of food blogs, recipe development, and the importance of whole foods.
Alex also touches on working with cookbooks, her approach to monetization, and the role of authenticity in her work. The conversation wraps up with insights into Alex's favorite kitchen tools and her tips for engaging with her vibrant community.
00:00 Introduction to the Show and Guest
00:31 Meet Alex Shytsman: The New Baguette
00:41 Alex's Journey and Expertise
01:29 Food Photography and Teaching
02:33 The Best Baguette in New York City
03:33 Evolution of Food Blogging
08:05 Transition to Plant-Based Recipes
08:56 Culinary School Dreams and Marketing Role
13:03 Diving into Food Photography
16:26 Cookbook Ventures
18:31 Challenges and Rewards of Cookbook Creation
23:05 SEO and Recipe Development Process
24:43 Researching Recipe Ideas
25:13 Recipe Development Process
25:33 Testing and Finalizing Recipes
26:19 Photography and Uploading
28:25 Handling Feedback and Comments
34:28 Building and Engaging Your Audience
41:00 Monetization Strategies
44:02 Plant-Based Eating and Flexibility
48:15 Final Thoughts and How to Follow
See behind the scenes photos and video here: http://instagram.com/sprungonfood
Check back for new episodes, and make sure to also subscribe: https://www.youtube.com/@iamsprung
You can also learn more and follow Kae Sprung here:
Website: http://katherinesprung.com
Instagram: https://www.instagram.com/iamsprung
TikTok: https://www.tiktok.com/@iamsprung?
About the show:
Sprung On Food is an interview based series, hosted by Katherine Sprung, a food and media entrepreneur. This season, we're stepping into the world of food content creation, featuring food bloggers, chefs, cookbook authors, and media pros you should know. And, we get to know them through food, a universal connector.
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